Senior Account Executive, Embedded Solutions
About The Position
GoCanvas is a leading provider of white-labeled and embedded forms and workflow solutions, empowering software companies and platforms to incorporate GoCanvas functionality directly into their own products and sell it under their brand. Our mission is to revolutionize how businesses collect and manage data, driving efficiency and productivity through innovative technology. Position Overview: We are seeking a high-performing Embedded Solutions Account Executive to drive new revenue through OEM, embedded, and white-label partnerships. This role is responsible for identifying, developing, and closing complex opportunities where partners / customers embed GoCanvas into their platforms and commercialize the solution as part of their own offering. The ideal candidate brings deep experience selling embedded or platform technologies, navigating technical evaluations, and structuring sophisticated commercial agreements with large, strategic partners and customers.
Requirements
- Bachelor’s degree in Business, Sales, Marketing, or a related field.
- 7+ years of B2B SaaS sales experience, with strong preference for embedded, OEM, API, platform, or infrastructure solutions.
- Proven success closing large, complex, multi-year deals.
- Experience selling into product- and engineering-led organizations.
- Strong negotiation skills and comfort structuring non-standard agreements.
- Excellent communication, presentation, and executive presence.
- Self-motivated, results-driven, and comfortable operating in ambiguous environments.
- Proficiency with Salesforce or similar CRM platforms.
Nice To Haves
- Experience selling workflow automation, low-code/no-code, developer tools, or vertical SaaS platforms.
- Prior experience working with ISVs, marketplaces, or ecosystem partnerships.
Responsibilities
- Own the full sales lifecycle for embedded and white-label opportunities, from prospecting through close.
- Identify and engage software companies, platforms, and technology providers (partners / customers) that can embed GoCanvas into their solutions.
- Lead discovery to understand partner product strategy, architecture, and go-to-market approach.
- Position GoCanvas as a strategic platform that accelerates partner / customer roadmap, differentiation, and revenue growth.
- Manage complex, multi-stakeholder buying committees including product, engineering, security, legal, and executive leadership.
- Orchestrate technical evaluations, proofs of concept, and security reviews in partnership with Solutions Engineering and Product.
- Negotiate commercial structures including licensing models, revenue share, minimum commitments, and multi-year agreements.
- Build executive-level relationships with OEM and strategic white-label partners / customers.
- Maintain accurate forecasting, pipeline management, and CRM hygiene.
- Collaborate cross-functionally with Product/R&D, Marketing, Partnerships, Legal, and Finance to drive successful deal execution.
Benefits
- 13 Company-Paid Holidays
- Medical Insurance
- Dental and Vision Insurance with employer contribution
- Health Savings or Flexible Spending Account depending upon your medical plan selection
- Basic Term Life Insurance and Personal Accident Insurance
- Voluntary Life Insurance
- Short and Long-Term Disability
- 401k plan with employer match
- Pet Insurance
- Generous Parental Leave
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
