Senior Account Executive, Advertising

Adobe • San Jose, CA

1d • $219,500 - $375,000

About The Position

Adobe Advertising is a dedicated team inside Adobe that leads all aspects of ad products that lets marketing teams quickly plan, create, manage, activate and measure paid media execution. We are currently seeking team members to be on the forefront of AI and data driven execution for advertising. In this role you will help drive the Adobe business by: 1. Selling Advertising Solutions to Brands Direct ”Mid Market”. Our goal is to drive adoption of the 3 advertising solutions (DSP, DCO, and Search) which are deeply integrated into the broader Adobe marketing tools. 2. Working with Adobe Digital Experience sellers (Adobes Marketing Software Sellers) to collaborate on current sales motions to also include Adobe Advertising tools where appropriate. 3. Represent Adobe Creative Generative AI tools for brands that are interested in adopting DCO + Generative AI software to advance their creative performance in paid media. Today ~80% of the market is not doing creative optimization. As we bring the creative product to market this specialist team will work with product, product marketing, and leadership to help shape the current and strategic direction of our Creative Product Suite that will include a native integration with our Generative AI tools from Adobe Digital Experience. This role will help drive support sales success by partnering with the Adobe enterprise sales teams to gain alignment, access, and support in selling to the prospects. · The team will be operating in a fast-changing environment. · We plan to iterate on the product quickly in response to the needs of customers and it will be your job to help shape the future. To be successful you should be comfortable with this fast-paced, startup like environment where quickly evolving the business will be required. · This team will have set accounts and quota responsibilities. · We are seeking experienced Enterprise Sellers who have a track record of success in the media industry. Adobe strives to emerge as a leader in performance media, and with your help we can help clients be successful with new generation of advertising optimization tools. · As a Product Specialist, you will drive new bookings and help ensure value realization for our customers.

Requirements

• Experience creating GTM strategies along with a practical understanding of the technologies and tactics necessary for execution
• The ability to take richness of the Adobe Ad Content Supply Chain story and turn it into value customers can understand and deliver on.
• A minimum of 10+ years of large enterprise-level software sales experience.
• An understanding of advertising ecosystem and ads managers to navigate successfully in identifying real prospects and achieving goals.
• Proven track record of success and a history of exceeding quota.
• Ability to work collaboratively in a team environment with team goals and metrics.

Responsibilities

• Drive the sales of Adobe Advertising Product Suite, include DSP, DCO, Search and GenStudio. It will likely include the features inside Adobe CDP as well.
• Orchestrate cross-functional teams to understand market trends, identify customer needs, and competitive landscape within the generative AI and content space
• Create the future by applying customer analytics and data-driven insights to develop comprehensive segmentation strategies for target markets
• Own the outcome by developing and implementing a plan with prioritization across accounts that serves as a success roadmap to exceed the quota.
• Prospect and generate pipeline across a book of named accounts
• Track and measure the effectiveness of go-to-market initiatives, providing regular reporting and insights to sales ecosystem

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed