Senior Account Director

CORA Group

21h

About The Position

CORA Loyalty is seeking a highly experienced Senior Account Director to lead a portfolio of major strategic accounts across Canada, while also supporting selective global growth opportunities through partner, reseller, and channel relationships. This is a senior commercial and client leadership role for someone who can own executive relationships, shape account strategy, drive retention and expansion, and help elevate the maturity of the wider account management function. The post is not a pure hunting role and it is not a delivery co-ordination role dressed up with a bigger title. It is a true strategic account leadership brief with meaningful commercial accountability. The successful candidate will be comfortable leading complex multinational accounts, navigating senior stakeholders, working across a matrixed organisation, and bringing together commercial, delivery, product, support, and operational teams to produce measurable client outcomes.

Requirements

10 to 15+ years of experience in strategic account management, client leadership, enterprise sales, customer success, consulting, or related commercial roles within loyalty, SaaS, MarTech, payments, commerce, incentives, or adjacent technology-enabled services.
Significant experience leading large, complex, multi-stakeholder accounts, ideally including multinational or multi-region clients.
Strong track record of retaining, growing, and deepening enterprise client relationships, including renewals, upsell, cross-sell, and strategic account development.
Experience engaging credibly with senior client stakeholders, including C-suite and executive-level sponsors.
Demonstrated ability to lead account strategy while co-ordinating delivery, product, support, analytics, and commercial teams in a matrixed environment.
Experience working with complex commercial structures, including MSAs, SOWs, renewals, pricing discussions, procurement processes, and contract negotiations.
Exposure to partner, reseller, channel, or alliance-based growth models, with the judgement to know when those motions create value and when they merely create noise.
Strong leadership instincts, with experience coaching, mentoring, or managing account managers or adjacent client-facing teams.
High commercial acumen, strong written and verbal communication, and the executive presence to lead critical conversations internally and externally.
Ability to operate with autonomy, structure ambiguity, and maintain clear priorities across a demanding portfolio.
Strong command of CRM, pipeline discipline, forecasting, and account reporting.

Nice To Haves

Experience in loyalty, rewards, engagement, channel incentives, or customer marketing.
Experience working with clients in financial services, retail, travel, hospitality, telecoms, or other complex consumer-facing sectors.
Experience in a platform-plus-services environment, where client value depends on both technology and ongoing strategic support.
Experience in a Toronto-based or broader Canadian market role.
French language capability would be an advantage, but is not essential.

Responsibilities

Own and grow a portfolio of strategic accounts in Canada, including some of CORA Loyalty’s most important and complex client relationships.
Act as the senior commercial and strategic lead for named accounts, building trusted relationships with executive sponsors and key stakeholders across marketing, digital, loyalty, operations, finance, procurement, and partner teams.
Develop and lead robust account plans covering client objectives, programme performance, stakeholder mapping, renewal strategy, risk management, expansion opportunities, and executive engagement.
Drive strong retention, renewal, and expansion performance across the portfolio, with clear accountability for commercial outcomes and long-term account value.
Lead quarterly business reviews, executive reviews, governance forums, and strategic planning sessions with clients, ensuring CORA Loyalty is positioned as a trusted adviser rather than a reactive supplier.
Partner closely with delivery, product, analytics, support, finance, and leadership teams to ensure commitments are met, issues are resolved quickly, and growth opportunities are pursued with discipline.
Identify and convert cross-sell and upsell opportunities across the CORA Loyalty portfolio, aligning solutions to client priorities and business cases.
Dedicate roughly 20% of role focus to business development activity, centred on partner-sourced growth, reseller relationships, strategic introductions, selective new logo pursuits, and market development activity.
Help shape how CORA Loyalty works with global partners, resellers, agencies, distributors, and strategic alliances, particularly where those relationships can unlock growth beyond Canada.
Support commercial negotiations, renewal discussions, proposal development, scope shaping, and contract strategy in conjunction with leadership and relevant functional teams.
Serve as a senior escalation point for strategic accounts, balancing client advocacy with commercial rigour and delivery realism.
Support and potentially lead members of the account management team in Canada, acting as a coach, mentor, and operating leader as the function grows.
Raise the standard of account management discipline across the business through stronger planning, forecasting, stakeholder management, governance cadence, and commercial visibility.
Represent the voice of the customer internally, helping influence product direction, service improvement, and go-to-market thinking.