Search Engine Optimization (SEO) Analyst

Live Nation Entertainment • Beverly Hills, CA

1d • Remote

About The Position

Search Engine Optimization (SEO) Analyst (Live Nation Worldwide, Inc.; Beverly Hills, California): Analyze website performance metrics to identify opportunities for improvement. Track key performance indicators (KPIs) to measure the success of SEO initiatives. Conduct in-depth analyses of organic search traffic, rankings, and conversions. Monitor and assess the impact of large-scale content development on SEO performance. Develop and maintain comprehensive SEO dashboards to visualize key metrics. Extract, process, and analyze large datasets to generate actionable insights, leveraging/building ETLs and creating visualizations to communicate insights. Create website crawl to analyze user and search bot indexability and content rendering, ensuring optimal performance and visibility. Implement SEO regression monitoring to protect SEO performance. Monitor and optimize website performance factors related to SEO. Conduct keyword research and competitive analysis to identify growth opportunities. Develop and implement SEO strategies aligned with business objectives. Optimize both on-page and off-page SEO elements to improve search engine rankings. Build high-quality backlinks to enhance website authority. Leverage machine learning and predictive analytics to forecast trends and optimize campaigns. Conduct A/B testing to optimize website elements for better performance. Collaborate with cross-functional teams to ensure alignment on SEO goals. Communicate insights and recommendations effectively to stakeholders. Stay up to date with the latest SEO trends and algorithm updates. Share expertise and best practices to develop sound strategies for future projects. Telecommuting anywhere in the U.S. permitted.

Requirements

• Master’s degree or foreign equivalent in Computer Science, Information Technology, or related field.
• One (1) year of experience as SEO Analyst or related occupation.
• Must have experience with the following: writing and running SQL queries; Web Performance tools: Google Analytics Premium, Google Search Console, rank tracking; database management systems: Databricks, BigQuery, DOMO; SEO software tools: Semrush, Screaming Frog, Oncrawl, and SEO Clarity for technical audits; analyzing large quantities of data creating complex formulas, pivots, and models using Excel, PowerPoint, Google Sheets; project management overseeing multiple initiatives and rollouts; defining and executing tests based on a specific set of assumptions/hypothesis and goals, iterating, and continuing improvements; and digital media and e-commerce business models.
• Skills may be gained through academic coursework and concurrently while pursuing academic studies.

Responsibilities

• Analyze website performance metrics to identify opportunities for improvement.
• Track key performance indicators (KPIs) to measure the success of SEO initiatives.
• Conduct in-depth analyses of organic search traffic, rankings, and conversions.
• Monitor and assess the impact of large-scale content development on SEO performance.
• Develop and maintain comprehensive SEO dashboards to visualize key metrics.
• Extract, process, and analyze large datasets to generate actionable insights, leveraging/building ETLs and creating visualizations to communicate insights.
• Create website crawl to analyze user and search bot indexability and content rendering, ensuring optimal performance and visibility.
• Implement SEO regression monitoring to protect SEO performance.
• Monitor and optimize website performance factors related to SEO.
• Conduct keyword research and competitive analysis to identify growth opportunities.
• Develop and implement SEO strategies aligned with business objectives.
• Optimize both on-page and off-page SEO elements to improve search engine rankings.
• Build high-quality backlinks to enhance website authority.
• Leverage machine learning and predictive analytics to forecast trends and optimize campaigns.
• Conduct A/B testing to optimize website elements for better performance.
• Collaborate with cross-functional teams to ensure alignment on SEO goals.
• Communicate insights and recommendations effectively to stakeholders.
• Stay up to date with the latest SEO trends and algorithm updates.
• Share expertise and best practices to develop sound strategies for future projects.

Benefits

• Recognized for seven years as a Great Place to Work® and named one of Fortune’s World’s Most Admired Companies, Live Nation Entertainment is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship.
• Our world-class teams specialize in all aspects of the live entertainment industry, from ground-breaking innovations in ticketing, global venue development and operations, concert promotion and production, sales and brand partnerships, and unparalleled artist management supported by professionals in all facets of corporate operations.
• We believe in taking care of the countless employees helping artists bring live music to fans all around the world.
• Our many unique benefit programs are designed to help our teams live life to the fullest including generous vacation, healthcare, retirement benefits, student loan repayment, tuition reimbursement, six months of paid caregiver leave for new parents including fostering and perks like Roadie Babies helping new parents care for their babies on work trips.
• And of course, access to free live events through our exclusive employee ticketing program.
• There is no bigger stage for your career. See what your future looks like at Live Nation Entertainment.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level