Sales Team Lead

Little Sprouts, LLC • Lawrence, MA

10d • $90,000 - $95,000 • Hybrid

About The Position

Babilou Family US is part of the global Babilou Family network and brings a local, community-focused approach to early childhood education through our Little Sprouts, Building Blocks, and Heartworks schools. We are looking for a proactive and collaborative leader who will support our mission and contribute meaningfully to this role. As a Sales Team Lead, you will operate as both a high-performing individual contributor and a hands-on team leader, serving as a player-coach for Enrollment Specialists. You will own a reduced territory while leading, coaching, and driving the daily performance of the team. Your ability to drive results, coach to conversion, and execute on strategy will directly influence enrollment growth, team performance, and overall business outcomes.
Our work is guided by our educational approach, Sustainable Education®, which bridges research and daily practice to help children thrive and lay the foundation for lifelong learning. We’re in what we like to call the science of children. Everything we do is rooted in research about how young minds grow—how they learn, connect, and build the skills that last a lifetime. We also lead our HONOR values: Humility, Open-Mindedness, Nurture, Ownership, and Recognition. This guiding framework fosters an environment where educators, children, families, and partners feel valued, empowered, and inspired to grow.

Requirements

• 5+ years of experience in sales, enrollment management, or high-volume inside sales, with a proven track record of exceeding performance targets and conversion benchmarks (Required)
• Expert-level consultative sales skills, including advanced discovery, objection handling, and closing techniques. (Required)
• Proven ability to coach, mentor, and elevate the performance of others, with experience translating individual success into scalable team best practices (Required)
• Exceptional communication and interpersonal skills, with the ability to build trust, influence decisions, and collaborate effectively across teams (Required)
• Demonstrated expertise leveraging CRM systems and reporting tools to analyze performance, identify gaps, forecast enrollment, and drive data-informed decisions (Required)
• Spend extended periods standing, walking, on your feet, along with regular computer / desk work.
• Work in environments where children, families, and staff are present.

Nice To Haves

• Experience leading team initiatives, facilitating meetings, or owning performance outcomes across a team or function (Preferred)

Responsibilities

• Manage a reduced enrollment territory while performing all responsibilities of an Enrollment Specialist at a high level of consistency and quality, including handling inbound leads and guiding families through a consultative, relationship-driven enrollment journey rooted in uncovering needs and motivations.
• Clearly and compellingly communicate our educational philosophy, connecting Sustainable Education to each family’s goals while skillfully navigating objections using advanced techniques that reframe concerns into opportunities.
• Act as a player-coach, modeling excellence and setting the standard for performance across the Enrollment Specialist team.
• Provide consistent, hands-on coaching through 1:1 sessions, including role plays, call feedback, and pipeline and conversion reviews.
• Identify performance gaps and implement targeted development plans to improve individual and team results.
• Serve as a strategic advisor to Enrollment Specialists and school leadership, providing expert guidance and support for complex or escalated family situations.
• Own the day-to-day operational effectiveness of the Enrollment Specialist function, ensuring consistency in execution, follow-up, and pipeline management across the team.
• Own and drive team KPIs, including lead response time, tour-to-registration conversion, service levels, and pipeline health, with accountability for overall team enrollment performance and progress toward company targets.
• Determine and execute strategies to achieve monthly and quarterly sales goals, adapting based on performance insights, seasonal demand, and school-specific enrollment needs.
• Perform high-level analysis including multi-site pipeline forecasting, capacity planning, KPI monitoring, and strategic recommendations to improve occupancy and revenue performance.
• Ensure data integrity and reporting accuracy within CRM systems, maintaining high standards for pipeline tracking and forecasting.
• Create and interpret CRM dashboards, reporting tools, and enrollment analytics to identify trends, share best practices, and improve conversion outcomes.
• Lead weekly team meetings, pipeline reviews, and strategy sessions focused on accountability, skill development, and results.
• Maintain flexibility to adjust hours, including occasional evenings or weekends, to support family needs and events.
• Other job-related duties or tasks to support the mission and growth of the organization.

Benefits

• Health benefits are available upon start date.
• Free Subscription to First Stop Health; receive ongoing care from doctors and prescribers through easy telehealth services.
• Up to 75% discount on your child's tuition (Option for the initial $5,000 of tuition to be taken out of your paycheck before taxes through payroll deductions.)
• Comprehensive benefits package, including health, dental, vision, and pet insurance.
• 401k with company match.
• Tuition reimbursement.
• Career advancement and coaching.
• Additional Paid Time off and Holidays.
• Referral Program.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 101-250 employees