GoMacro LLC-posted just now
Full-time • Mid Level
Minneapolis, MN
51-100 employees

The Sales Strategy & Planning Manager will play a critical role in driving the commercial strategy, business performance, and executional excellence of the sales organization. This new role will serve as a key thought partner to Sales Leadership and cross-functional teams. They will be responsible for turning data, insights, and collaboration into actionable plans that deliver growth. They will play a critical role in bridging strategy and execution across our sales, marketing, and operations teams. The Manager will oversee sales planning cycles, annual operating plan development, performance tracking, and go-to-market initiatives. They will also help build scalable processes, tools, and reporting frameworks that enhance visibility, alignment, and decision-making across the business. This role is a great fit if you’re a data-driven, collaborative professional who loves working where strategy, analytics, and customer engagement meet. You’ll play a key role in our S&OP process, AOP development, and innovation commercialization, partnering with cross-functional teams to align customer needs with brand priorities. If you thrive in a fast-paced, growth-oriented environment, you’ll enjoy the challenge and impact of this role. You’ll bring sharp analytical thinking, strong project management skills, and commercial acumen, along with a passion for building scalable processes that deliver real results.

  • Support the development and coordination of the annual operating plan (AOP) and monthly S&OP process in partnership with Sales, Finance, and Demand Planning.
  • Manage the monthly and quarterly sales performance review process, analyzing results vs. plan and identifying key drivers and opportunities.
  • Partner with field sales and account teams to ensure plans are grounded and supported by data-driven insights.
  • Act as a connective link between Sales, Marketing, Finance, and Supply Chain teams, ensuring consistent communication and execution of sales plans.
  • Partner with the Senior Director to define strategic priorities, channel strategies, and distribution opportunities that align to company goals.
  • Lead deep-dive analyses on business performance, customer trends, and market dynamics to inform strategic recommendations.
  • Translate insights into actionable initiatives that drive growth and profitability.
  • Partnering with Sales & Innovation to align priorities, timelines, and deliverables to support innovation/commercialization projects.
  • Support process standardization and continuous improvement efforts across the sales organization.
  • Collaborate with cross-functional partners (Marketing, Finance, Operations, Demand Planning) to ensure alignment of sales initiatives with broader company priorities.
  • Managing internal sales planning tools, reporting, and communication processes to ensure clarity and accountability.
  • Assist with translating marketing, innovation, and business strategies into customer-ready materials and insights that equip the sales team for success.
  • Plan, coordinate & set strategic direction for the annual sales meeting and account planning sessions.
  • Maintain process for GoMacro to have updated and best-in-class industry content and images via asset portals.
  • Bachelor’s degree in business, Finance, Marketing, or a related field; MBA preferred.
  • 6–8 years of experience in customer sales, sales strategy or business planning, preferably within CPG.
  • Strong analytical and financial acumen with demonstrated ability to synthesize data into clear, actionable insights.
  • Strong business acumen with the ability to translate strategy into actionable commercial plans.
  • Experience supporting S&OP, demand planning, or annual operating plan (AOP) processes.
  • Comfortable with financial concepts such as trade spend, P&L drivers, and sales performance metrics.
  • Exceptional communication skills with the ability to influence cross-functional partners and senior leadership.
  • Highly organized with the demonstrated ability to manage multiple priorities, timelines, and stakeholders simultaneously.
  • Motivated, positive, and collaborates with emotional intelligence.
  • Focused on outcomes that drive business growth, efficiency, and long-term sustainability.
  • Ability to work cooperatively and communicate effectively with cross-functional colleagues at various levels.
  • Continuous Improvement Mindset: Identifies process gaps, challenges the status quo, and drives operational enhancements.
  • Office Suite/Teams: Skilled in Excel, Word, PowerPoint, and Outlook
  • PowerBI
  • 6+ Years of CPG experience required.
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