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This position is responsible for the in-house marketing, promotion, and sale of specified products. This requires learning about the detailed history of the products/companies and being prepared and ready to communicate this to the customer as part of the overall promotion. Based on a broad promotional concept, the incumbent will use his/her creativity in setting up and designing necessary displays within specified locations. Considerable point-of-sale interaction with the ultimate customer is expected and required and the ability to significantly and positively impact the sales volume of the assigned product as a result, is a fundamental expectation for this position.