Sales Project Intern: Market Research Development

Igloo Products Corp.Katy, TX
292d$16 - $18

About The Position

Igloo Products Corp is an iconic and fast-growing American brand known for exceptional and durable performance for everyday cooler needs. After more than 75 years of as the leader as a housewares brand, Igloo has pivoted to a high growth lifestyle brand for outside activities associated with fun, family and friends. Founded in as a metalworking shop bringing fresh cold water to Texas workers in the field to inventing the Playmate to becoming America's most recognizable brand of ice chests, the Igloo story spans more than 75 years of delivering coolness to the world. Today, Igloo has 90% + brand awareness and is #1 in market share in the US, is a pioneer in sustainability for our category with the launch of biodegradable coolers and coolers made with from post-consumer recycled resin and other sustainable materials and has a growing DTC business allowing us to build direct relationships with our consumers. In 2021, Igloo was acquired by Dometic Brands and now there is the opportunity to Globally grow both brands together. We are on a journey of continuous growth - now looking for our next star - a passionate Market Research Project Intern.

Requirements

  • Strong verbal and written communication skills.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
  • Basic understanding of market research techniques and tools.
  • Ability to work independently and as part of a team.
  • Detail-oriented with excellent organizational skills.
  • Proactive and self-motivated with a can-do attitude.

Nice To Haves

  • Currently pursuing a degree in Marketing, Business, Economics, or a related field.
  • Strong research and analytical skills.

Responsibilities

  • Conduct market research to identify potential clients and market trends for new electric coolers on Commercial and Industrial job sites.
  • Assist in identifying and targeting new end-user verticals for Igloo's latest new product offerings.
  • Work with Internal Sales & External Sales Reps to identify new business opportunities and ways to market and sell to these new end users.
  • Identify new OEM or Distributor contacts for gaining distribution.
  • Work cross functionally with sales and marketing to develop marketing strategies, promotional materials to include 'sell in' kits that target these new verticals.
  • Maintain and update the lead database, ensuring accuracy and relevance of information.
  • Support the sales team in preparing proposals and presentations.
  • Prepare reports and presentations summarizing research findings and size of prize market opportunities.

Benefits

  • Equal opportunities for everyone.
  • Inclusive and equitable working environment.

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What This Job Offers

Job Type

Full-time

Career Level

Intern

Industry

Plastics and Rubber Products Manufacturing

Education Level

No Education Listed

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