About the position
WebMD is seeking a candidate to work in partnership with the Sales team to understand client objectives and needs. The role involves developing a strong understanding of WebMD media products and assisting the Sales team with RFPs and client-facing decks. The candidate will be responsible for planning and reserving media, obtaining creative/3rd party tags, and developing internal relationships to effectively communicate program details to internal operation teams. Ongoing campaign management to ensure revenue maximization, analysis, and performance optimizations are also key responsibilities, along with ensuring proper delivery of contracted goals, program pacing, and reporting.
Responsibilities
- Work in partnership with the Sales team to understand client objectives and needs
- Develop strong understanding of WebMD media products
- Assist Sales team with RFPs and client facing decks
- Plan and reserve media
- Obtain creative/3rd party tags
- Develop internal relationships and effectively communicate program details to internal operation teams
- Provide ongoing campaign management to ensure revenue is maximized
- Analysis & perform optimizations
- Proper delivery of contracted goals/ program pacing and reporting
Requirements
- Ability to multi-task and function well under pressure and tight delivery timeframes
- Understanding of third-party advertising tags and reporting
- Proactive, results-oriented with strong customer service skills
- 1-3 years' experience in agency or publisher environment with media planning responsibilities
- Proficiency in Microsoft excel
- Knowledgeable of the latest digital advertising trends and online media
Nice-to-haves
- Salesforce, DART, Sizmek, Prisma experience a plus
