The Sales Planner II is responsible for improving the consumer experience and drives sales and profitability by analyzing consumer trends for a specific sales channel. This role helps the team make decisions that help accomplish established annual goals and supports leadership in driving insights for the US market. Essential Functions Description Manages forecasts for regions and key accounts. Evaluates current performance to plan and impacts to future forecasts. Provides insights into upside opportunity and potential risks to the plan and solutions to mitigate. Minimizes lost sales due to inventory availability through accurate forecasting. Analyzes strategic metrics including dollar and unit sell-thru sales, weeks of supply, average unit retail, door count grading, brick and mortar vs. eCommerce sales. Optimizes sell thru dashboards to track performance, identify trends, and present opportunities for the sales force. Develops and communicates ongoing sales reporting (sales results, promotional tracking, marketing effectiveness, etc.). Presents a monthly executive level summary of sell thru data and trends by top account and style Evaluates emerging trends, rationale, and competitive landscape to drive enhancements to current business practices. Develops emerging strategies to grow market segment share. Develops forecasting model through use of historical data, current trends, market data and input from partners. Collaborates with sales team for Key Accounts to develop strategic annual and seasonal plans. Analyzes inventory flow and business health at the account, department, store, franchise, and style level to minimize inventory risk and maximize customer performance. Partner with sales team to creates account facing sell-in decks that focus on data visualization and KPI metrics to educate buying teams and influence buying behavior.
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Job Type
Full-time
Career Level
Mid Level
Number of Employees
251-500 employees