The Sales/Marketing Specialist will support both our sales and marketing teams. This role bridges key functions across lead generation, sales enablement, and RFP management, helping drive new opportunities and maintain strong brand visibility.
Responsibilities
Coordinate daily sales and marketing activities, keeping projects and campaigns on track
Manage RFP, RFI, and RFQ responses by coordinating internal stakeholders and leveraging Responsive to streamline submissions
Monitor GovSpend to identify new RFP opportunities and assist with proactive outreach planning
Maintain and organize up-to-date sales and marketing collateral, proposal content, and case studies
Develop and maintain a comprehensive library of standard responses, templated, and supporting documents to streamline the RFP response process
Support trade show planning, event logistics, and post-event follow-ups
Assist with email marketing campaigns and lead generation activities
Track and report on sales and marketing metrics, RFP success rates, and campaign performance
Support CRM management across HubSpot and Dynamics, ensuring clean data for marketing and sales use
Help ensure brand consistency across proposals, communications, and marketing materials
Requirements
Must have a minimum of a High School Diploma; Associate degree preferred or 2 to 4 years’ experience in sales support, marketing coordination, or RFP management
Familiarity with Responsive or similar RFP management tools, experience using GovSpend or other procurement platforms is a plus
Working knowledge of market research, surveys, and data analytics
Excellent communication and presentation skills
Collaboration skills, able to work with cross-functional teams, including marketing, customer service, and sales
Ability to work in a team environment
Experience managing and resolving customer concerns