Sales & Marketing Intern - Spring 2026

Legends•Boston, MA

63d•Onsite

About The Position

Two powerhouse companies have joined forces to redefine excellence in sports, entertainment, and live events. Together, we combine unmatched expertise with a global reach, offering end-to-end solutions - from venue development and event booking to revenue strategy and hospitality. Legends brings a 360-degree, data-driven approach across Global Partnerships, Hospitality, Merchandise, and Attractions, working with top-tier clients to deliver exceptional experiences. ASM Global, the world leader in venue management and live event production, oversees 350+ iconic venues stadiums, arenas, conventions centers and theaters. Our organization is committed to building an inclusive, innovative environment where differences drive solutions that benefit our team members, guests, and partners. Guided by our values of respect, integrity, and accountability, we create a workplace where everyone can succeed. Are you ready to be part of the team that is transforming live entertainment? Join us to make legends happen! THE VENUE: VIEW BOSTON View Boston, which encompasses the top three floors of the Prudential Tower, will feature immersive experiential exhibits and a bistro on the 50th floor, an indoor/outdoor cocktail lounge with a 360-degree outdoor viewing deck on the 51st floor, and a double high (24-foot) indoor viewing space on the 52nd floor. The destination, designed with the adventurer in mind, was created to be an attraction that welcomes locals, and domestic and international visitors, being the ideal stop as they begin their Boston experience. Whether they are interested in discovering famed institutions and coveted hidden gems through immersive interactive experiences or meeting friends for a sunset cocktail - their unforgettable Bostonian experience starts here. www.viewboston.com THE ROLE We are seeking an ambitious and motivated Sales and Marketing Intern to help support initiatives that drive attraction attendance, ticketing revenue and guest experiences. This role provides hands-on experience in marketing, group ticket sales, and customer engagement, ideal for students pursuing degrees in business, marketing, hospitality, or related fields.

Requirements

Currently enrolled in a college or university program (Preferably business, marketing, hospitality, tourism, or a related field)
Strong communication and interpersonal skills.
Comfortable with cold calling, door-to-door outreach and sales pitches.
Self-motivated with a goal-oriented mindset.
Available to work flexible hours, including evenings and weekends.

Nice To Haves

Basic knowledge of Microsoft Office and CRM Systems is a plus.

Responsibilities

Collaborate with the sales team to develop customized experiences for guests.
Maintain accurate records in CRM software and assist in tracking sales performance.
Sales & Prospecting: Assist in identifying and prospecting potential group sales leads (schools, corporate groups, tour operators, etc.) through outreach efforts via email, phone calls, and in-person meetings to generate ticket sales.
Learn and apply sales techniques to promote View Boston as a must-visit destination.
Participate in networking events, and promotional activations to drive awareness and generate leads.
Support on-site and off-site marketing activations and events, including setup, guest engagement, and live social coverage.
Support the marketing team & agencies with content ideation and development, ensuring posts align with brand voice and seasonal campaigns.
Assist in the planning and execution of monthly photography and videography shoots
Monitor social performance metrics and assist in monthly reporting to analyze engagement and identify growth opportunities.
Conduct competitive and trend research to inform future campaigns and creative direction.
Assist with marketing administrative tasks such as weekly reporting, vendor coordination, print orders, donations, and inbound marketing inquiries.
Collaborate with the marketing team on college campus outreach, influencer campaigns, and seasonal promotions.