About the position
As a Sales Lead, your primary responsibility is to proactively advance and secure sales within your designated territory. You will excel in this role by diligently servicing the needs of existing sales accounts while strategically driving incremental business growth through informed and consultative selling techniques. In this role, you will represent the voice of the customer, perform functions to service the needs of existing customers within assigned territory, educate the customer on the right products for them, and use informed selling to introduce new products and close gaps in existing distribution. You will visit accounts frequently to provide service and maximize revenue potential, establish an individual sales plan that considers customer needs and geographies to create effective and efficient customer outreach, and set the overall selling plan for each customer. You will work closely with customers to understand and support their business strategies, goals, and objectives, and follow up with customers to ensure their orders are delivered accurately and promptly. If no Support rep partner, the Sales Lead is responsible for merchandising activities (e.g., stocking shelves, building displays, etc.). Additionally, you will develop sales skills and knowledge of the organization's products, services, and customers. Job duties may include working nights and weekends on promotional activities and other account activities.
Responsibilities
- Proactively advance and secure sales within designated territory.
- Service the needs of existing sales accounts.
- Educate customers on the right products.
- Introduce new products and close gaps in existing distribution.
- Visit accounts frequently to maximize revenue potential.
- Establish individual sales plan considering customer needs and geographies.
- Set overall selling plan for each customer.
- Work closely with customers to support their business strategies.
- Follow up with customers to ensure accurate and prompt order delivery.
- Responsible for merchandising activities if no Support rep partner.
- Develop sales skills and knowledge of products, services, and customers.
Requirements
- One year certificate from college or technical school.
- Four year college degree preferred.
- Three to six months related experience and/or training, or equivalent combination of education and experience.
- Strong client skills and experience understanding customer needs.
Nice-to-haves
- Previous experience in the Wine and Spirits industry.
- Industry certifications to include: CSW, CSS, WSET, Court of Master Sommeliers, Sake Specialist.
Benefits
- 401(k) with company matching.
- Medical, dental and vision benefits.
- Generous paid time off program - work your way up to 5 weeks of PTO a year with the ability to carryover unused PTO.
- Paid volunteer time.
- Paid parental leave.
- Paid caregivers leave.
- Fertility benefits.
- Paid training.
- Company paid life insurance, short-term disability, and company-paid holidays.
- Associate resource groups, and diversity, equity, and inclusion programs available for all associates.
