Sales Executive :The Lake Companies

Banyan Software
1d$85,000 - $110,000Remote

About The Position

We are seeking a driven, consultative Sales Executive – Lake Products to focus on selling The Lake Companies’ proprietary solutions (cloud and on-premise) into discrete manufacturing organizations. This role is ideal for someone with approximately 5+ years of experience in the manufacturing space, who understands how discrete manufacturers operate and has a proven track record in B2B SaaS and/or enterprise software sales. The Sales Executive will be responsible for new logo acquisition and expansion within existing accounts, positioning Lake products as critical components of a modern, high-performing manufacturing environment. You will work closely with our Sales Manager, pre-sales resources, and delivery teams to build pipeline, run discovery, shape solutions, and close business that delivers measurable value for our customers.

Requirements

  • Bachelor’s degree in Business, Engineering, Supply Chain, Marketing, or a related field; or equivalent experience.
  • Approximately 5+ years of experience in B2B sales within the manufacturing, industrial, or enterprise software space.
  • Strong understanding of discrete manufacturing processes (e.g., job-based/lot-based production, work centers, routings, BOMs, planning/scheduling, shop floor execution).
  • Demonstrated success selling SaaS and/or enterprise software solutions (ERP, MES, shop floor, quality, planning, or related) into manufacturing environments.
  • Proven ability to manage complex sales cycles with multiple stakeholders, from initial prospecting through negotiation and close.
  • Excellent communication, presentation, and negotiation skills, with the ability to translate technical capabilities into executive-level business value.
  • Comfortable working remotely, managing time and territory autonomously while collaborating effectively with a distributed team.
  • Willingness to travel within the Midwest and occasionally across North America, as needed, to meet with prospects, customers, and partners.

Nice To Haves

  • Experience selling ERP-adjacent solutions or add-on products (e.g., to Infor SyteLine or similar manufacturing ERPs).
  • Familiarity with manufacturing KPIs and financial metrics (e.g., OEE, WIP, on-time delivery, inventory turns, margin).
  • Experience working with or alongside system integrators, channel partners, or OEM partners in the manufacturing technology ecosystem.
  • Proficiency with CRM platforms and sales productivity tools.

Responsibilities

  • Develop and execute a targeted sales plan to drive adoption of Lake products within discrete manufacturing organizations in the Midwest and broader North American market.
  • Identify, qualify, and pursue net-new opportunities through prospecting, networking, referrals, events, and channel relationships.
  • Expand Lake product footprint within existing customers by uncovering cross-sell and up-sell opportunities tied to clear business outcomes.
  • Lead discovery conversations with Operations, IT, Engineering, Finance, and Executive stakeholders to understand current-state processes, pain points, and KPIs across shop floor, planning, scheduling, inventory, and quality.
  • Collaborate with pre-sales to shape demos and proof-of-concepts that clearly connect Lake product capabilities to business value and ROI.
  • Build compelling proposals and business cases that articulate financial impact (e.g., throughput, on-time delivery, scrap reduction, labor productivity).
  • Navigate and manage complex sales cycles, including multi-stakeholder evaluations, RFPs, and procurement processes.
  • Own and manage a defined territory and named-account list, with clear strategies for each target account.
  • Maintain an accurate, up-to-date pipeline in the CRM system, ensuring all opportunities are well-documented from lead to close.
  • Deliver reliable monthly and quarterly forecast updates, consistently hitting or exceeding bookings and revenue targets.
  • Partner closely with marketing to provide feedback on campaign performance, ideal customer profiles, and messaging that resonates with manufacturers.
  • Work with implementation and customer success teams to ensure a smooth handoff from sale to delivery, setting realistic expectations and supporting long-term customer success.
  • Contribute to the continuous improvement of sales playbooks, competitive positioning, and product messaging based on field experience.
  • Stay current on discrete manufacturing trends, best practices, and regulatory or market changes that impact our customers.
  • Track competitor offerings and go-to-market approaches, providing feedback to leadership and product teams to refine our roadmap and positioning.

Benefits

  • Competitive base salary with commission structure and performance bonuses.
  • Comprehensive benefits package including health insurance, retirement plans, and paid time off.
  • Continuous training and professional development opportunities, including product, industry, and sales methodology training.
  • Opportunity for career growth and advancement within a dynamic, growing organization.
  • A supportive, team-oriented culture with strong alignment between leadership, sales, delivery, and customer success.
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