Sales Executive - Digital Marketing

GannettPhiladelphia, PA
417d$50,000 - $65,000

About The Position

The Business Development Account Executive - Digital Marketing Consultant role at LocaliQ is designed for a highly personable and intelligent individual who will lead sales efforts focused on digital platforms. This position involves collaborating with local businesses to enhance their online presence and drive engagement through various digital marketing solutions. The role is remote, allowing the executive to work within the Mid-Atlantic region while providing exceptional service to clients without the need to report to an office.

Requirements

  • High proficiency in digital marketing, with Google AdWords and Analytics certifications preferred but not required.
  • 5+ years of experience in high acquisition, consultative B2B sales role, preferably in digital marketing or media.
  • Strong problem-solving skills and ability to simplify complex issues.
  • Competitive nature with a collaborative team spirit.
  • Excellent communication and presentation skills.
  • Proficient in MS Office Suite, including Excel, Word, PowerPoint, and Outlook.
  • Valid driver's license, reliable transportation, and minimum liability insurance as required by law.

Responsibilities

  • Establish and enhance clients' online presence through website development, SEO, local listings, and reputation management on social media platforms.
  • Generate awareness and leads through search engine marketing, social media engagement, display advertising, video content, and mobile advertising.
  • Grow audience engagement through brand content solutions and social media marketing.
  • Manage leads and customers using lead alert systems, engagement tools, and tracking mechanisms.
  • Analyze campaign effectiveness using comprehensive reporting tools and insights from emerging technologies like Virtual and Augmented Reality.
  • Utilize marketing services and solutions to deliver exceptional results for customers.
  • Foster partnerships with local businesses to achieve their marketing goals through digital marketing solutions.
  • Identify customer needs to develop tailored account plans and client solutions.
  • Actively pursue and secure new business and revenue streams.
  • Retain, manage, and expand the client base in the digital landscape.
  • Collaborate within a team to manage client relationships and increase account revenue.
  • Articulate and present the product suite to business decision-makers effectively.
  • Maintain proactive communication with customers via various channels including phone, video conferencing, email, and in-person meetings.
  • Conduct face-to-face customer meetings, presentations, proposals, and demonstrations.
  • Manage a specified sales pipeline and devise a strategy for long-term success.
  • Conduct regular client check-ins, upsell/cross-sell accounts, and address client concerns regarding market share.
  • Utilize CRM (Salesforce) effectively, recording all sales activities accurately.

Benefits

  • Uncapped earnings potential with a residual commission program and a quarterly bonus program on top of a base salary.
  • Unparalleled digital training for continuous learning.
  • Intensive 4-week onboarding for new hires.
  • Outstanding benefit options including comprehensive health, dental, vision, HAS, FSA, life insurance, pet insurance, 401K, and more.
  • Generous unlimited time off package including company paid holidays.
  • Energized and passionate team with a fun and flexible workplace.
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