About The Position

The Sales Enablement Specialist, Sales Platforms plays a key role in how our sales teams adopt, use, and gain value from sales and marketing technology. This role supports the adoption and optimization of sales technology platforms to improve seller productivity, shorten ramp time, and maximize business impact. The Specialist partners closely with Sales, Marketing, IT, and Sales Enablement teams to translate business needs into actionable enablement requirements and ensure tools are integrated, governed, and aligned to go‑to‑market strategies.

Requirements

  • Bachelor’s degree in business, marketing, information systems, or related field (or equivalent experience required).
  • 2+ years of experience in sales enablement, sales operations, or sales technology support
  • Strong working knowledge of Salesforce and other sales platforms (CRM, enablement platforms, collaboration tools).
  • Strong analytical, communication, and organizational skills.
  • Customer-focused mindset with a commitment to service excellence.
  • Collaborative team player who thrives in fast-paced environments.
  • Quick learner, adaptable to new systems and processes.
  • Proactive, detail-oriented, and results-driven.
  • Creative thinker who challenges the status quo and embraces learning.
  • Demonstrates integrity, professionalism, and a strong work ethic.

Nice To Haves

  • Salesforce Admin or Business Analyst certification preferred.
  • Knowledge of the electrical distribution industry including products and services preferred.

Responsibilities

  • Improves seller productivity and accelerates ramp time through onboarding, training, and ongoing support for sales and marketing technology platforms.
  • Streamlines seller workflows by deploying platform solutions that reduce friction and enable sellers to spend more time selling.
  • Partners with Sales, Marketing, Enablement, and IT to ensure tools and platforms are integrated, governed, and aligned to go‑to‑market priorities.
  • Translates sales process, sales methodology, and business needs into actionable platform enablement requirements that support the strategic roadmap.
  • Supports key performance indicators—including tool adoption, cycle time reduction, and quota attainment—through continuous feedback, coaching, and platform optimization.
  • Contributes to the development of a scalable enablement framework that can be replicated across additional business and IT partnerships.
  • Builds and maintains process documentation, dashboards, reports, and workflows that provide meaningful, actionable insights for the sales team.
  • Assists with onboarding and training new employee-owners within sales enablement team.
  • Assists in company public relations efforts seeking out potential news releases, social media content, and other opportunities within our branch locations.
  • Other duties as assigned by supervisor or other designate.

Benefits

  • Health, Dental and Vision Benefits
  • Accident, Critical Illness, Hospital Indemnity
  • FSA & HSA
  • Employee Stock Ownership Plan (ESOP)
  • Disability Benefits
  • 401(k) Retirement Plan
  • Life Insurance
  • Employee Assistance Program
  • Paid Holidays
  • Paid Volunteer Time
  • Personal Leave time and more!
  • Border States provides bonuses to their employee-owners upon the achievement of branch and company goals.
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