Sales Enablement Senior Analyst – CRM & CRM AI

Cox Enterprises • Sandy Springs, GA

2d • Remote

About The Position

The Sales Enablement Senior Analyst – CRM & CRM AI is a strategic individual contributor responsible for optimizing the sales team’s experience and effectiveness through advanced Salesforce CRM and Salesforce AI capabilities. This role drives innovation, adoption, and continuous improvement of sales processes, tools, and analytics, ensuring the organization leverages the latest technology to achieve business goals. The analyst partners closely with IT, sales leadership, and cross-functional teams to deliver impactful solutions, actionable insights, and seamless user experiences. This position is remote/work from home and can be located anywhere within the United States. If within 25 miles of any of the locations listed, the role will be hybrid.

Requirements

• Bachelor’s degree in related discipline and 4 years’ experience in sales/business operations, sales enablement, or related field. The right candidate could also have a different combination, such as a master’s degree and 2 years’ experience; a Ph.D. and up to 1 year of experience; or 8 years’ experience in a related field.
• 2+ years leading Salesforce CRM projects in complex sales environments.
• Hands-on experience with AI technologies (minimum 6 months), preferably in sales or CRM contexts.
• Deep understanding of Salesforce custom configurations, integrations, and reporting.
• Experience with sales enablement platforms and tools.
• Strong analytical skills; ability to translate data into actionable insights.
• Proven ability to manage technical projects and drive execution.
• Communicates effectively by actively listening, demonstrating strong interpersonal skills, and using a natural consultative approach to express ideas clearly and persuasively
• Excellent communication and presentation skills; able to engage with all levels of leadership.
• Demonstrated change management and problem-solving abilities.
• Ability to work independently and take initiative
• Collaborate effectively by partnering with others to establish goals, address challenges, and make well‑informed decisions
• High-level ability to effectively communicate with all levels of leadership
• Proven skill in change management and problem-solving
• Effective time management skills
• Demonstrates a strong work ethic with a hands‑on, proactive approach and a readiness to dive in wherever needed
• Requires physical ability and mental acuity to execute the duties of the position successfully within required timeframes to meet business requirements.

Nice To Haves

• CRM Admin preferred

Responsibilities

• Accountable for ensuring IT has proper requirements and those are translated into the appropriate user stories/features
• Document business requirements along with Product, specifically Product Owners
• Participant in Sprint reviews and Backlog Refinement
• Participate in Prioritization exercises with Stakeholders and articulate needs back to Product during Quarterly Planning
• Lead strategic projects to enhance Salesforce CRM and Salesforce AI-powered sales tools, reporting, and analytics.
• Serve as the subject matter expert for sales team usage of Salesforce and integrated AI solutions, including metrics, dashboards, and workflow automation.
• Engage with other SBO Team Members to stay aligned with overall business strategies and ensure technology will be available to support those initiatives.
• Collaborate with IT and business stakeholders to define, document, and deliver requirements for CRM and AI enhancements.
• Prototype, test, and roll out new Salesforce CRM and Salesforce AI features, ensuring alignment with business needs and user feedback.
• Stay informed on New Salesforce Releases to proactively solve for existing needs or create new efficiencies
• Monitor system performance, conduct regular audits, and ensure data integrity across CRM and AI platforms.
• Analyze sales data to identify trends, opportunities, and the impact of new technology on sales effectiveness.
• Participant in Sprint reviews and Backlog Refinement
• Participate in Prioritization exercises with Stakeholders and articulate needs back to Product during Quarterly Planning
• Proactively identify and champion opportunities to leverage Salesforce AI capabilities for process automation, predictive analytics, and improved customer engagement.
• Manage documentation and assist with GTM efforts for new functionality and process changes.
• Support incident triage and resolution, recommending enhancements based on root cause analysis.
• Lead user engagement initiatives to drive adoption and maximize the value of CRM and AI investments.
• Present findings, recommendations, and project updates to leadership and stakeholders.
• Foster a culture of innovation, continuous improvement, and change management within the sales enablement function.
• Ensure processes are defined, if needed, and partners with process governance team to ensure all details are understood
• Individual in this role must be able to learn/maintain knowledge around multiple business processes and CRM instances across various sales teams
• Reviews comms and training collateral for all developed items
• Perform other duties as required to support business objectives.

Benefits

• A competitive salary and top-notch bonus/incentive plans.
• Exceptional work-life balance, flexible time-off policies and accommodating work schedules.
• Comprehensive healthcare, with multiple options for individuals and families.
• Generous 401(k) retirement plans with company match.
• Professional development and continuing education opportunities.
• Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
• Extra perks like pet insurance, employee discounts and much more.
• The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company’s needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
• Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO).

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level