Sales Enablement Manager

Forrester Research-posted 6 months ago
Full-time • Mid Level
Cambridge, MA
Professional, Scientific, and Technical Services
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The Sales Enablement Manager is responsible for the overall sales effectiveness and efficiency of an assigned set of enablement programs and projects within the global sales organization. Working under the direction of the sales enablement learning & development lead, the Sales Enablement Manager becomes an expert in the needs of Forrester's seller audience, creating and enabling programs to optimize the overall effectiveness of new and tenured sellers.

  • Lead, enable, and enhance standardized new hire onboarding experience for Forrester sales.
  • Design and deploy measurable enablement program(s) to drive growth and achieve performance and productivity targets.
  • Build out virtual and in-person training sessions.
  • Conduct field-based coaching and sales training remotely and in Forrester offices.
  • Facilitate engaging training and activation sessions to large sales audiences.
  • Leverage first-line sales reps, sales managers, and other sales enablement managers as agents of enablement.
  • Facilitate change management through communication, training, and measurement.
  • Provide input into areas such as field marketing, sales assets, messaging, and sales process alignment.
  • Measure and report project and program effectiveness using standard enablement activity, quality, adoption, and outcome measures.
  • Collaborate with other Sales Enablement Managers to develop and share best practices.
  • A bachelor's or master's degree in business, education, or related field.
  • Five-plus years' experience in a sales, marketing, L&D, or sales enablement role.
  • Proven success designing and implementing successful sales enablement programs.
  • Excellent facilitation and presentation skills.
  • Ability to demonstrate the skills you are teaching with confidence and credibility.
  • Strong planning, project management, and time management skills.
  • Ability to adjust to changing priorities, tasks, and business needs.
  • High clock speed and ability to work without constant oversight.
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