Summary: The Sales Director leads the business in their assigned region to meet profit goals through effective customer and consumer relations and top-line revenue growth. Direct P/L responsibility for sales and profit targets of assigned customers/regions. Responsible for creating, executing, and driving regional sales strategies and plans. Specific duties include but are not limited to the following: Essential Duties & Responsibilities: · Implement strategies and plans to deliver double-digit sales growth annually. · Manage applicable sales budgets, annual and monthly sales plans, and performance standards aligned with the company’s business goals. · Manage trade promotions within budget to achieve sales targets. · Manage and develop reps and distributors within assigned region to execute sales strategies and optimize sales opportunities. · Work at a high-performance level, resulting in continued success meeting functional KPIs and sales goals. · Collaborate with marketing to develop strategies, create content, analyze data, and utilize web technologies to ensure e-commerce and Omnichannel growth. · Plan, execute, analyze, and adjust strategies to increase customer retention and revenue. · Monitor changes in the sales landscape and adjust strategies as needed to meet the company’s business goals. · Assess the effectiveness of sales methods, costs, and outcomes, and optimize sales methods based on insights. · Research and develop strategies to identify new markets and sales opportunities. · Plan, execute, and attend trade shows as necessary to reach sales goals. SUPERVISORY RESPONSIBILITIES: No direct reports but will manage outside reps and broker groups.
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Job Type
Full-time
Career Level
Director