Sales Development Representative (SDR)

Cordance

99d

About The Position

Cordance is seeking Sales Development Representatives (SDR) to work across multiple business units and vertical industries. Our SDRs research prospective customers, create outreach strategies, and identify early-stage sales opportunities. As an SDR, you will have exploratory conversations with prospects, use business acumen to identify how the respective products or solutions would be of benefit to your prospect, and successfully position the value proposition. This is a fully remote role; all candidates must be based in the US or Canada.

Requirements

• Interest in a career in sales with a strong desire to learn and grow — whether you're just starting out or have up to 18 months of experience as an SDR/BDR or in a sales role.
• Self-starter with a strong work ethic and the confidence to work autonomously in a remote environment.
• Creative problem solver with strong research skills and the ability to connect the dots.
• Excellent written and verbal communication, organizational, and analytical skills.
• Motivated to succeed — both individually and as part of a team.
• Naturally curious, passionate, and competitive.
• Comfortable collaborating with Account Executives and contributing to team pipeline goals.
• Familiarity with or interest in learning B2B sales, prospecting, and outreach strategies.

Nice To Haves

• Experience booking meetings or achieving KPIs in a sales or customer-facing role.
• Exposure to sales tools like CRM (Salesforce, HubSpot, etc.), sales engagement platforms (SalesLoft, Outreach), and research tools (ZoomInfo, Cognism, LinkedIn Sales Navigator).
• Experience working with distributed teams across multiple time zones.

Responsibilities

• Represent the company’s assigned products and services, using comprehensive knowledge as well as prospect research to explain how our solutions meet customer needs.
• Run two primary plays at Cordance based on the needs of the business unit: new customer acquisition via inbound/outbound efforts and installed base expansion via inbound/outbound efforts.
• Work closely and collaboratively with assigned Account Executives (AE) and any pre-sales team members.
• Generate leads and build relationships by nurturing prospects and developing early-stage potential sales opportunities.
• Respond to inbound inquiries exercising speed to lead principles.
• Conduct high-quality and high-volume (50-80 activities per day) prospecting activities to qualify potential leads through research, calls, emails, video, social media, and other means using sales development best practices.
• Conduct qualification calls with prospects and customers to ensure a good fit and use case for the product.
• Schedule discovery meetings or demos with prospects/customers for your assigned AEs.
• Utilize CRM, Sales Engagement Platform, and other tools to capture and record all your activities, next steps, follow up information, and notes.
• Work collaboratively with SDR leadership and AEs to develop and implement prospecting strategies for their accounts or territory.
• Meet or exceed assigned sales objectives, targets, and quotas.
• Collaborate with and coordinate with SDR leadership to share information, feedback, and key learnings regarding trends and processes.

Benefits

• Comprehensive Health Coverage: Coverage begins on your first day of employment.
• 401K Plan (US): We match 1:1 for the first 3% of contributions and 0.5:1 for the next 2%.
• RRSP (CAN): We match 1:1 for the first 3% of contributions and 0.5:1 for the next 2%.
• Flexible PTO: Enjoy uncapped paid time off to balance your work and personal life.
• 12 weeks paid parental leave for all employees.
• Monthly Stipend: Receive $75 USD / $140 CAD per month for phone and internet if you work remotely.
• Generous Holiday Schedule: Benefit from an extensive list of holidays to recharge and spend time with loved ones.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 51-100 employees