Sales Counselor

Brookdale Bradenton Gardens • Bradenton, FL

274d

About The Position

Join us as a Senior Living Sales Counselor, recognized by Newsweek in 2024 and 2025 as one of America's Greatest Workplaces for Diversity. This role offers a unique opportunity to make lives better, including your own, in an environment that fosters personal growth and professional development. You will have the chance to earn more than just a paycheck, with a full suite of health insurance, life insurance, and retirement plans available based on your employment status. The position offers flexible scheduling options, including Tuesday - Saturday, Wednesday - Sunday, or Sunday - Thursday. You will also have access to various benefits such as paid time off, paid holidays, and tuition reimbursement, among others. The base pay will be determined by your skills and experience, and the role is eligible for monthly and quarterly commission opportunities.

Requirements

• A Bachelor's degree or equivalent in coursework and related experience.
• Minimum of five years of progressive experience in the real estate or health care field.
• At least two years of proven sales or promotion track record.
• Prior experience selling or promoting senior residential and health care services is highly preferred.
• Reliable car transportation with insurance and a valid driver's license.

Nice To Haves

• Experience in promotion, public relations, or admissions.
• Knowledge of residential, psychological, social, and health care needs of seniors.
• Ability to develop marketing strategies to compete within the local market.

Responsibilities

• Receive walk-in/call-in visitors and use software systems to identify and contact leads.
• Explain and demonstrate the benefits of residing and receiving care at the community to prospective residents and their families.
• Communicate sales and contractual information and close contract sales to maintain and improve occupancy levels.
• Solicit assistance from community staff to promote and explain community services, practices, policies, and pricing.
• Review software databases to identify and follow-up on leads from all sources.
• Encourage prospective residents and families to make wait list deposits.
• Maintain long-term contact with prospects to encourage familiarity.
• Encourage and promote visits and tours of the community.
• Meet established goals regarding contacts and tours to achieve desired sales goals.
• Enter updated prospective resident information and status into the lead management system.
• Maintain positive relationships with current residents and their families.
• Identify religious, civic, and social groups to expand the referral network.
• Cultivate leads with current residents through positive interaction.
• Follow-up with resident referrals as identified.
• Assist in planning and executing special events to attract referrals and prospects.
• Conduct personal tours of communities for prospective residents and families.
• Communicate community features to compete with competitors.
• Explain fee structures and the physical and financial assessment processes to prospects.
• Obtain necessary personal information and prepare standard legal documents for signature.
• Request assistance from marketing assistants for logistics of new resident moves.
• Prepare written reports and communicate status of current success.

Benefits

• Full suite of health insurance.
• Life insurance.
• Retirement plans.
• Paid Time Off.
• Paid holidays.
• Adoption benefit.
• Disability (short and long term).
• Flexible Spending Accounts.
• Health Savings Account.
• Optional life and dependent life insurance.
• Optional voluntary benefits including accident, critical illness, and hospital indemnity insurance.
• Tuition reimbursement.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Industry: Nursing and Residential Care Facilities
• Education Level: Bachelor's degree