SALES CONSULTANT

GENERAL BEVERAGE SALES CO•Madison, WI

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About The Position

About General Beverages Sales Co. General Beverage Sales Co. (GB) is a business-to-business wholesale distributor of wine, distilled spirits, beer, soda, bottled water and non-alcoholic beverages. Established in 1933, GB has been family-owned ever since. We currently operate in all of Wisconsin’s 72 counties as consultants to over 11,000 licensed retail business customers helping them to profitably select, promote, merchandise, and sell consumer products in the beverage category. We proudly employ 900 employees across the State of Wisconsin. Our mission is to be the trusted distributor partner of our suppliers and customers in order to advance our collective beverage business and support the growth of our family of employees. This position requires selling and promoting our beverage products to their assigned territory of accounts. The Sales Consultant provides exceptional service to their accounts to maximize territory growth measured against market potential. They are responsible for communicating and executing the brand plans of our supplier partners and helping attain collective sales goals.

Requirements

Minimum of bachelor’s degree in related field preferred or equivalent professional work experience.
Valid Driver’s License and clean driving record and working vehicle.
Ability to pass a pre-employment drug screen.
Strong interpersonal skills with the ability to build rapport and establish enduring customer relationships.
Excellent communication skills, both verbal and written, with the ability to articulate product features and benefits effectively.
A drive to negotiate and close sales deals.
Self-motivated and results-driven with strong organizational and time management skills.
Knowledge of the beverage industry and understanding of market trends and customer motivations is a plus.

Responsibilities

Actively engage with assigned customers to understand their needs and provide appropriate product recommendations through in-depth presentations which convert product features to benefits.
Build and nurture relationships with customers ensuring exceptional customer service.
Meet and exceed individual and team sales targets, contributing to the overall revenue growth of the organization.
Continuously stay updated on industry trends, competitor activities, and product knowledge to effectively position our offerings in the market.
Collaborate with internal teams to ensure seamless customer experience and satisfaction.
Prepare accurate sales reports, forecasts, and documentation as required.
Performing other duties as assigned by supervisor.

Benefits

Excellent commission compensation based on Sales attained, with the opportunity to grow the market and earn more!
Company Paid Life Ins.
Company Paid Short Term Disability Coverage.
2 Health Ins. options.
Dental Ins.
Vision Ins.
FSA and an HSA (with applicable Health Ins option)
Voluntary coverages such as Life Ins., Short Term Disability Ins., Voluntary Critical Illness coverage, as well as Voluntary Accident coverage.
401K with Match/Profit Sharing
Generous Vacation package.
Separate generous Sick Time package.
Lifelong learning opportunities to enhance career growth.
GREAT PEOPLE, GREAT PRODUCTS, AND A GREAT COMPANY!!