Sales Consultant: Boats, Pontoons, ATV;s, Side X Side, Motorcycles, and more!

Vallely Sport & Marine•Bismarck, ND

9d•Onsite

About The Position

Join a winning team in one of the most exciting industries in the region. Vallely Sport & Marine is looking for a motivated, customer-focused, and driven Boat & Powersports Sales Consultant to join our team in Bismarck, North Dakota. If you enjoy working with people, thrive in a fast-paced sales environment, and have a passion for the boating, marine, and powersports lifestyle, this could be a great fit. This is more than just a sales job — it’s an opportunity to help customers create memories on the water, on the trail, and in the outdoors while building a rewarding career with a respected dealership. About Vallely Sport & Marine Vallely Sport & Marine is a family-owned dealership with over 50 years of history, proudly serving customers across North Dakota and the surrounding region. We’ve built our reputation on great products, strong relationships, exceptional customer service, and a commitment to doing business the right way . We are proud to offer some of the top brands in the industry, including: Bennington Pontoons, Evotti and Flamingo Tri-Toons Lund Fishing Boats MasterCraft Wake & Surf Boats Yamaha Boats & Personal Watercraft Sea Ray Boats Yamaha Motorcycles, ATVs, and Side-by-Side Glacier Ice Houses We have also been recognized as a Top 100 Marine Dealer in North America for 17 Years Straight. Position Summary As a Boat & Powersports Sales Consultant, you will be responsible for helping customers find the right product to fit their lifestyle, needs, and budget. This role is focused on building relationships, generating leads, following up consistently, creating a great buying experience, and helping drive dealership growth. You will work with customers throughout the entire sales process — from initial greeting and product education to closing the sale and supporting the customer after delivery. This role is ideal for someone who is: Outgoing and confident Competitive but team-oriented Organized and self-motivated Passionate about customer service Comfortable using technology and social media Excited about boats, powersports, and the outdoor lifestyle

Requirements

Strong communication and people skills
Basic computer and technology skills
Ability to communicate professionally in person, by phone, text, and email
Strong customer service mindset
Must be dependable and motivated to learn
Valid driver’s license preferred

Nice To Haves

Sales experience is preferred, but not required for the right candidate
Experience in marine, powersports, automotive, retail, hospitality, or customer service is a plus

Responsibilities

Greet and assist customers in a professional, friendly, and welcoming manner
Build relationships with customers to understand their needs, wants, and intended use
Help customers select the right boat, pontoon, ATV, motorcycle, side-by-side, or other product for their lifestyle and budget
Conduct product walkarounds and explain features, benefits, and value clearly
Present product options, accessories, financing opportunities, and protection packages
Follow up with leads in a timely and consistent manner through phone, text, email, and CRM tools
Maintain a high level of customer service before, during, and after the sale
Assist in creating a smooth and memorable delivery experience for customers
Manage incoming leads from walk-in traffic, phone calls, website inquiries, and social media
Keep accurate customer notes and sales activity in dealership systems
Maintain strong follow-up habits and work unsold leads consistently
Develop and manage your own pipeline of prospects and repeat/referral customers
Work toward monthly, seasonal, and annual sales goals
Stay current on product features, specifications, and competitive advantages
Learn key differences between brands, models, and trim levels
Communicate the benefits of our products in a way that is easy for customers to understand
Stay informed on promotions, financing programs, and current inventory
Help keep showroom, lot, and inventory displays organized and presentable
Ensure products are clean, tagged, and ready for customer presentation
Assist with dealership events, promotions, boat shows, and seasonal sales initiatives
Support team success by working closely with finance, service, parts, and management
Understand the importance of online presence in today’s sales environment
Use social media and digital tools to dshelp promote inventory, events, and dealership visibility
Participate in creating customer-focused content and maintaining a professional online presence when appropriate