Sales Consultant Combo, CPWS - Louisville/Elizabethtown

Southern Glazer's • Louisville, KY

402d

About The Position

The Sales Consultant at Southern Glazer's Wine & Spirits is responsible for representing the company in the market, focusing on building strong customer relationships and driving sales revenue through consultative selling. This role requires a self-motivated individual with a business-oriented mindset who can analyze customer needs and develop tailored growth plans. The Sales Consultant will engage in face-to-face interactions with customers, leveraging data insights to enhance sales performance and achieve company objectives.

Requirements

• High school diploma or GED
• Valid driver's license
• Ability to analyze and understand data and information
• Proficient in using mobile devices (e.g., iPad, smartphone) and online communication techniques
• Able to consistently achieve results, even under tough circumstances
• Strong communication skills, able to tailor messages to the audience
• Ability to work collaboratively in a team environment
• Must possess a reliable vehicle and maintain auto liability insurance
• Must be at least 21 years of age

Nice To Haves

• Experience in consultative selling
• Knowledge of the wine and spirits industry
• Familiarity with CRM software

Responsibilities

• Build positive, credible, lasting customer relationships based on trust
• Discover and identify customer business growth needs
• Develop a customer business growth plan for each account and build a pipeline of selling opportunities to drive incremental sales above base business
• Analyze data and insights to increase sales, grow customer business, and better achieve objectives
• Regularly and consistently pre-plan account visits with an agenda, service purpose, and selling opportunities documented in CRM (Proof)
• Prioritize sales activities to achieve objectives based on each customer business growth plan
• Visit accounts regularly, capture visit notes, and build visit plans considering previous visit outcomes and document in CRM (Proof)
• Maintain deep knowledge of SGWS products and correctly present and position them in each account
• Propose selling solutions to each customer and win the sale using consultative selling skills
• Achieve internal SGWS and supplier objectives as prioritized by management
• Manage customer issue resolution, seek additional opportunities to support the customer's needs, and support business growth by providing customers with useful information and guidance
• Adapt the selling approach based on each customer's buying styles and individual business needs
• Be knowledgeable and experienced in all accounts staying current with what competitors are offering and how SGWS products are positioned relative to the competition
• Document and maintain account- and customer-specific information in CRM (Proof)
• Participate in sales meetings, on-site training, and supplier events as required
• Perform other duties as assigned

Benefits

• Wellness program
• Disability insurance
• Health insurance
• Dental insurance
• 401(k)
• Flexible spending account
• Tuition reimbursement
• Parental leave
• Vision insurance
• Life insurance
• Prescription drug insurance
• Paid sick time

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Merchant Wholesalers, Nondurable Goods
• Education Level: High school or GED