Sales Associate

Smoky Mountain Harley - DavidsonMaryville, TN
Onsite

About The Position

Smoky Mountain Harley-Davidson is hiring a SALES ASSOCIATE for it's Maryville TN dealership! Retail sales experience - using current, proactive feature-benefit sales techniques - along with knowledge of Harley-Davidson motorcycles/products, or a demonstrated ability to quickly learn, is important to this position. Additionally, candidates must have a high energy level, excellent communication and demonstrated "closing skills", and the abilitiy to get along with a broad customer base. Smoky Mountain Harley-Davidson® isn’t just a dealership — it’s The Rider’s Destination for East Tennessee and the Great Smoky Mountains. Located in Maryville, TN with full-service sister dealerships in Pigeon Forge and Kodak, plus retail locations in Gatlinburg, Tellico Plains, Tallassee, and Bryson City, NC, we bring the Harley-Davidson lifestyle to riders across one of the most iconic riding regions in the world. Come Join Our Team!

Requirements

  • Must have the ability to get along with a broad customer base.
  • High energy level.
  • Excellence communication skills and demonstrated “closing skills”.
  • Knowledge and experience with sales of Harley-Davidson/Buell motorcycles, and other products sold by the dealership, or the demonstrated ability to quickly learn them.
  • Must be able to work effectively with all areas of the dealership to maximize both the buying experience for the customer and the profitability of the dealership.
  • Spend the majority of the day on your feet.
  • Be prompt and available for flexible scheduling.

Responsibilities

  • Attain new and used sales quotas as agreed upon with the sales manager.
  • Use floor time effectively to meet customer needs and solicit sales of all products.
  • Present the features of all products to customers along with their benefits.
  • Show each customer advantages of products over competing brands.
  • Maintain the computerized inventory control system along with net profit objectives which eliminate the possibility of “lower than anticipated” profits.
  • Cross sell additional parts, accessories, HOG memberships, F&I products, Warranties & service contracts etc. with all new and used vehicles.
  • Maintain profit margin objective for all vehicle sales.
  • Follow procedures to ensure timely and proper completion of all paperwork.
  • Follow procedures for quick and efficient handling of warranty items, including tagging and proper storage of these items.
  • Introduce new customers to the service, parts, general merchandise and F&I departments and their personnel
  • Follow the C.U.S.T.O.M. sales process.
  • Greet customers immediately, in a courteous and friendly manner.
  • Handle telephone transactions quickly, and courteously.
  • Ensure customers are properly qualified for needs, wants, and ability to buy.
  • Practice a feature / benefit selling methodology so that all customers receive consistent treatment when doing business.
  • Use a common and consistent quotation methodology for vehicle sales, trade-ins and purchases.
  • Conduct a road test, and pre-delivery inspection prior to delivery to customer.
  • Ensure the delivery to customer is an “EVENT” which endears the customer to the dealership.
  • Contact customers using mailing lists, tickler files and personal follow-up to encourage additional sales and ensure customer satisfaction.
  • Handle customer complaints reasonably, showing empathy and a positive attitude, and demonstrate our commitment to “Make Things Right”.
  • Attend training sessions to keep current with sales techniques and sales department issues.
  • Cultivate prospects (e.g., showroom customer follow-up, phone-in inquiries, past owners, etc.).
  • Treat all employees and customers fairly, courteously, and with dignity.
  • Model superior customer service behavior for all sales personnel by maintaining positive relationships with customers, employees GM and owner(s).
  • Remain current with all Sales department training available by reviewing ProSell & P.A.C.E. tapes and attending seminars, workshops, and other related training programs assigned by the Sales Manager.
  • Be prompt and available for flexible scheduling.
  • Be honest and fair in all business dealings.
  • Meet or exceed sales quotas on a regular basis.
  • Continually learn more about the products and services you sell. Stay current on motorcycle trends and selling features.
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