Sales Associate

Doral Automotive GroupCutler Bay, FL
11hOnsite

About The Position

A sales associate sells automobiles at car dealerships and helps customers to find the right purchase for their needs. They are required to demonstrate a sound understanding of the latest industry trends, the features and benefits of each car, and the ability to offer advice to meet monthly sales targets.

Requirements

  • Exceptional customer service skills, including interpersonal communication and rapport building.
  • In-depth knowledge of the dealership's vehicles, finance options and sales process.
  • Intuition to anticipate which cars will appeal to different customers.

Responsibilities

  • Sells and delivers a minimum number of vehicles per month.
  • Writes complete sales orders and processes paperwork in accordance with dealership policies.
  • Utilizes dealership sales control and follow-up systems.
  • Attends product and sales training courses as requested by sales manager.
  • Keeps up-to-date on new products and services within the industry.
  • Maintains an owner follow-up system that encourages repeat and referral business and contributes to customer satisfaction.
  • Maintains a prospect development system.
  • Conducts business in an ethical and professional manner.
  • Approaches, greets, and offers assistance or direction to any customer who enters the dealership showroom or sales lot.
  • Assists customers in selecting a vehicle by asking questions and listening carefully to their responses.
  • Explains fully product performance, application and benefits to prospects.
  • Describes all optional equipment available for customer purchase.
  • Offers test drives to all prospects. Follows dealership procedure to obtain proper identification from customer prior to test drive.
  • Exhibits high level of commitment to customer satisfaction.
  • Keeps abreast of new products, features, accessories, etc., and their benefits to customers.
  • Ensures that the sales manager has an opportunity to meet each customer.
  • Turns 100 percent of closed deals to finance and insurance manager, along with properly completed paperwork (insurance information, trade title etc.).
  • Prepares sold vehicles for customer delivery prior to customer arrival.
  • Introduces customers to service department personnel to emphasize to them the quality and efficiency of service repairs and maintenance available in the dealership's service department.
  • Schedules first service appointment.
  • Follows up on all post delivery items, tag/title work, “we-owes” and special requests to be sure that all customer expectations are met.
  • Reviews and analyzes actions at the end of each day, week, month and year to determine how to better utilize time and plans more effectively.
  • Attends sales meetings.
  • Maintains professional appearance.
  • Other tasks as assigned.
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