KUT - Sales Account Manager

Market Enginuity•Austin, TX

1d•Hybrid

About The Position

If you love independent journalism and are looking for the opportunity to leverage your expertise in pursuing sales opportunities, advertising agencies, and direct client relationships at the radio station you listen to every day, we need to talk! You’ll spend your day hunting for new business, lead meetings with business leaders, agencies, and engaging with and managing existing accounts while you propose and sell sponsorship schedules, programs, and events to build and maintain relationships, achieve/exceed sales goals and serve as a media consultant to your clients. You’ll develop and grow your account list by prospecting and engaging with new clients, using your familiarity with local market media and competitor dynamics to distinguish KUT 90.5 FM as a key marketing resource. Utilizing KUT Public Media extensive radio and digital products. That continuously provides Austin with news, culture, history, education, and much more! You’ll also collaborate with team members, including a Business Development Specialist who’ll help you craft compelling proposals, and you’ll go to market with best-in-class materials supported by audience analytics to provide sponsors with proof of performance. And at the end of the day, you’ll rest assured knowing your sponsor’s messages aired without issue and that your effort fuels independent media in and around the Austin region. Market Enginuity fuels mission-driven, educational, and inspiring independent media to benefit stations, producers, sponsors, and audiences. For over two decades we’ve been building the largest team in the country that specializes in corporate sponsorship sales. The passion is still personal and carried by more than 140 people ingrained in the communities where we live and work, and the stations we support with our contributions. Market Enginuity attracts the best people who together create the standard of excellence for corporate support in public media across the country.

Requirements

Seasoned in outside B2B sales, account development, new business development and agency management
Knowledge of sales and marketing principles and methods for showing, promoting, and selling
Skilled and motivated to close new business by implementing marketing strategy and tactics, and honed sales techniques
Confidence from being prepared
Expert interpersonal and communication skills
History developing trusted relationships
Keen understanding of digital media
Prior success selling integrated programs including on-air, digital, and events
Broad-based business acumen with marketing knowledge across multiple key categories
Strong understanding of the Austin market, including decision makers, local events, and key accounts
Possess a valid driver’s license

Nice To Haves

Experience in cause marketing strategy and execution

Responsibilities

Source and close new sponsors and increase revenue from existing accounts
Maintain an account list and develop new business to consistently execute sales activities, driving revenue growth through participation in sales-related activities, including customer visits and Zoom calls
Deliver professional, solution-based proposals to all clients and prospects that include a co-op, negotiated fee schedule, completion period, and other related requirements
Build and maintain positive relationships with advertising agencies, sponsors, and colleagues
Track and manage your activity by documenting activity in our CRM
Hunt for new business
Lead meetings with business leaders, agencies, and engage with and manage existing accounts
Propose and sell sponsorship schedules, programs, and events
Build and maintain relationships
Achieve/exceed sales goals
Serve as a media consultant to your clients
Develop and grow your account list by prospecting and engaging with new clients
Utilize familiarity with local market media and competitor dynamics to distinguish KUT 90.5 FM as a key marketing resource
Utilize KUT Public Media extensive radio and digital products
Collaborate with team members, including a Business Development Specialist
Ensure sponsor’s messages aired without issue