Sales Account Executive

Lamar Advertising Company
Hybrid

About The Position

Lamar Advertising is seeking a Sales Account Executive for their Ft. Myers, Florida office. This role involves meeting and exceeding sales objectives by promoting and selling outdoor advertising to qualified advertisers in the assigned territory. The Account Executive will use professional sales techniques to develop long-term advertising relationships and grow Lamar's sales. Lamar Advertising, founded in 1902, is one of the largest outdoor advertising companies globally, with over 360,000 displays across the U.S. and Canada. They help local and national brands reach broad audiences through billboards, interstate logos, handpainted murals, transportation, airports, and a large network of digital billboards. The company operates with honesty and integrity, fostering a people-first culture that values connection, community involvement, and transparency.

Requirements

  • Comfort making cold calls over the phone and in-person
  • Ability to make oral presentations and clearly articulate policies and procedures
  • Align with our values of inclusivity and effectively communicate with people of various social, cultural, economic, and educational backgrounds
  • Motivation to learn new technology and systems
  • Ability to exhibit effective time management and self-organization
  • Willingness to immerse yourself in the outdoor advertising industry with the intent of selling its benefits to businesses and customers
  • Ability to communicate professionally both verbally and in writing
  • Ability to perform effectively under fluctuating workloads
  • A knack for making connections and gaining the trust of others
  • Ability to meet a sales quota and utilize general sales techniques
  • Intrinsic self-motivation to overcome challenges and meet goals
  • Resilience in response to rejection
  • Current and Valid Driver’s License required
  • Proficiency in Microsoft Office Suite

Nice To Haves

  • College Degree preferred
  • Previous Outdoor Advertising sales experience preferred
  • CRM experience preferred

Responsibilities

  • Meet and exceed sales targets and monitor personal sales data and reports
  • Target businesses in the assigned area and visit each established Lamar client as well as competitor's clients in a specified time frame
  • Exhibit working knowledge of local and national competition
  • Cluster accounts to work them efficiently
  • Identify potential growth areas and open new accounts
  • Use Lamar computer tools to locate prospects & follow up on leads, as well as prepare proposals, written presentations, and research
  • Develop their presentation skills by utilizing computer tools, and present to clients on a regular basis
  • Develop new product knowledge and selling skills
  • Actively participate in sales meetings, regional meetings, seminars, and trade shows
  • Perform administrative duties, such as: Maintaining daily, weekly, and monthly sales plans a month in advance
  • Perform administrative duties, such as: Follow up on all client production orders and problem-solve any issues that may arise
  • Perform administrative duties, such as: Maintaining organized and up-to-date records of clients and sales activity

Benefits

  • Comprehensive 4-week training program with opportunities to participate in our corporate-hosted Lamar Sales School
  • Multiple medical plan options and health savings account
  • Hospital, Critical Illness, and Accident coverage
  • Short and long-term disability and paid parental leave
  • Dental and vision insurance
  • 120 hours of paid time off (PTO) that increases with tenure
  • 12 paid company holidays including Presidents Day and Juneteenth
  • Employee Stock purchase plan
  • 401(k) plan with company match
  • Up to $1,200 value in employer-paid HSA contributions and cash rewards for engaging in our wellness program
  • A people-first culture that invests in connection, community involvement, and transparency around employee feedback

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

No Education Listed

Number of Employees

501-1,000 employees

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