Sales Account Executive (West Coast)

ShinolaSan Diego, CA
128d

About The Position

The Sales Account Executive will be responsible for driving wholesale growth across the West Coast territory by managing existing accounts, onboarding new partners, and developing tailored strategies that maximize sell-through and market penetration. This role blends strategic sales planning with hands-on account management, requiring up to 60% travel to build strong retailer relationships, optimize assortments, support visual merchandising, and provide training in-store. By partnering with buyers, analyzing sales data, and monitoring OTB budgets, you’ll ensure inventory efficiency, revenue growth, and reduced return rates while delivering territory insights that influence future product and market strategies.

Requirements

  • Bachelor’s degree preferred.
  • 3-5 years of wholesale or relevant sales experience, preferably with a luxury or premium brand.
  • Strong ability to build relationships, analyze sales data, and develop strategic sales plans.
  • Experience in account management, new business development, and revenue growth strategies.

Nice To Haves

  • Experience working with independent retailers.

Responsibilities

  • Drive wholesale sales within the assigned West Coast territory, managing and expanding relationships with existing accounts.
  • Travel extensively (up to 60%) to store locations, ensuring optimized inventory turnover and replenishment.
  • Conduct strategic product mix and sales trend analysis.
  • Implement effective advertising, promotions, and merchandising.
  • Provide visual presentation and training support.
  • Partner with buyers to monitor open-to-buy (OTB) budgets and ensure strong sell-through performance.
  • Develop customized sell-in and sell-through strategies for each account to maximize revenue.
  • Provide biannual territory analysis, outlining key trends, opportunities, and product insights.
  • Identify, pursue, and onboard new accounts within your territory that align with brand's DNA.
  • Ensure wholesale sell-through goals are achieved at the retail level.
  • Proactively drive market penetration by developing tailored strategies for both new and existing accounts.
  • Analyze and implement sell-in/sell-through tactics to reduce wholesale return rates.

Benefits

  • 100% commission-based role with compensation earned solely through commissions.
  • Payments made in accordance with California wage laws.
  • Commission terms outlined in a written commission agreement.
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