Retail Media Sales Leader

Tractor Supply • Brentwood, TN

99d

About The Position

Retail Media Sales Leader is a dynamic and results-oriented role that will be part of our growing Retail Media Network team. This individual will be responsible for accelerating revenue growth by generating and nurturing high-value sales leads, identifying new media partnership opportunities, and building strong relationships with internal merchants and external brand partners. The ideal candidate will be a strategic thinker and skilled relationship-builder, with a passion for media sales and retail innovation.

Requirements

• 5+ years of experience in digital media, retail media, or media sales, preferably within a retail or CPG environment.
• Bachelor's degree in Business, Marketing, Advertising, or related field. Any suitable combination of education and experience will be considered.

Nice To Haves

• Proven ability to develop and grow strategic client relationships and drive revenue growth.
• Strong knowledge of digital advertising products (onsite, offsite, sponsored search, display, etc.).
• Excellent interpersonal, communication, and presentation skills.
• Highly organized with the ability to manage multiple priorities and deadlines in a fast-paced environment.
• Comfortable with data-driven selling and campaign performance analytics.

Responsibilities

• Lead and manage a team of three sales leads responsible for sourcing, qualifying, and converting new brand partner opportunities to drive demand and revenue for the Retail Media Network.
• Provide strategic direction, support, and coaching to ensure the team executes against a robust sales pipeline aligned with overall network revenue goals.
• Partner with cross-functional teams to ensure the sales leads are equipped with the tools, insights, and media solutions needed to deliver effective, customized proposals that meet advertiser objectives.
• Serve as a key liaison between the Retail Media Network and the Merchant organization to align on category and supplier priorities.
• Educate and enable merchants to act as media advocates and help identify key vendors for retail media engagement.
• Partner with merchant teams to uncover opportunities and build compelling value propositions for media investment.
• Work closely with the Head of the Retail Media Network to define and refine sales strategies, account plans, and performance targets.
• Identify white-space opportunities and proactively pitch new media solutions or programs to internal and external stakeholders.
• Analyze campaign and sales data to optimize go-to-market strategies and inform future growth initiatives.
• Partner with the media operations, analytics, and product teams to ensure seamless campaign execution and client satisfaction.
• Represent the Retail Media Network in vendor-facing meetings, industry events, and internal business reviews.

Benefits

• Comprehensive medical, dental, and vision coverage.
• Company-paid life and disability insurance.
• Paid parental leave.
• Tuition reimbursement.
• Family planning resources such as adoption and surrogacy assistance.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Building Material and Garden Equipment and Supplies Dealers
• Education Level: Bachelor's degree