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At Office Depot and Office Max, every leader is responsible for growing total sales and services within the location. The General Manager has ownership and is responsible for achieving results for Sales, Services, Operations Profit, and Customer/Community relationships and drives the overall customer experience and sales service culture within the location. This role is crucial in managing sales performance and identifying sales opportunities. The General Manager develops overall store strategies and tactics to achieve sales results and operational goals, increase conversion rates, and drive customer traffic into stores. To ensure maximum sales and profitability, the General Manager will focus on key business initiatives. This position involves owning associate training and development, talent assessment, identifying and developing top talent, and succession planning. The General Manager provides positive and constructive feedback, along with appropriate coaching and counseling. This person will lead, motivate, and inspire associates to create a customer/client-first environment, resulting in a memorable and positive customer experience. Additionally, the General Manager is actively engaged with the local community and hosts in-store events with small and medium businesses (SMB) to build strong client relationships, improve customer retention, and increase brand awareness and loyalty. The General Manager is also responsible for hiring, merchandising, operations, and execution of store and company standards. This includes resolving associate and customer relations' concerns and partnering with respective business partners on a timely basis. The role encompasses performance management of all associates and fostering a positive and inclusive workplace environment. The General Manager is expected to be an active Change Champion, initiating and supporting company changes.