Retail & eCommerce Marketing Manager

MANSCAPED
109d$92,000 - $102,000

About The Position

MANSCAPED® is a leading men’s grooming and lifestyle consumer brand on a mission to introduce and elevate a whole new self-care routine for men. What began as the category creator of below-the-waist grooming has quickly evolved into a global omnichannel powerhouse available around the world on manscaped.com, Amazon, and in major retailers including Target®, Walmart, and Best Buy. As a company, we’re more than just ball jokes (though, rest assured, there’s plenty of those). We proudly uphold seven core values – accountability, authenticity, collaboration, fun, humility, inclusivity, and innovation – which define our brand identity and drive our success. As a people-centric employer brand, we are deeply committed to fostering the growth, happiness, and holistic well-being of each individual on our team.

Requirements

  • Bachelor’s degree in Marketing, Business, or related field.
  • 4+ years of experience in retail media, digital media, or eCommerce, preferably with CPG or omnichannel brands.
  • Deep knowledge of PDP optimization, SEO for retail, Q&A management, and ratings and reviews strategy.
  • Familiarity with Syndigo, Bazaarvoice, and Amazon Seller/Vendor Central tools.
  • Hands-on experience with retail media platforms (e.g., Walmart Connect, Roundel, Costco Media).
  • Ability to work closely with Creative and Production teams to coordinate assets and ensure compliance.
  • Strong analytical skills with the ability to translate data into actionable insights to improve results.
  • Excellent communication and project management skills.
  • Experience managing external agency partners and driving collaboration across media and analytics team.
  • Detail-oriented, highly organized, and able to manage multiple projects simultaneously.

Responsibilities

  • Lead and manage all retailer sponsored search campaigns.
  • Work in partnership with our retail marketing agency to manage campaigns across Target, Walmart, Best Buy, and Costco.
  • Monitor campaign performance, optimize spend, and provide reporting and insights to drive sales growth.
  • Own content optimization across retailer.com sites, ensuring best-in-class image copy, and enhancements that drive conversion.
  • Manage Syndigo assets and processes to ensure accurate, timely syndication across retailer platforms.
  • Oversee the Bazaarvoice platform to manage and syndicate retailer reviews across partners and develop strategies to increase review coverage and quality to support conversion.
  • Provide continued support to the Marketplace team on Amazon campaigns and paid media initiatives, including assisting with Google paid media and Tik Tok affiliate campaigns as needed.
  • Partner with sales, creative, digital, and retail operations teams to ensure alignment on retail marketing initiatives.
  • Other duties as required.

Benefits

  • 20 accrued vacation days per year.
  • 40 hours of paid sick leave annually.
  • 3 paid mental health days.
  • 9 paid holidays throughout the year.
  • Employee 401(k) plan and company match.
  • Pet insurance (Paws & Claws coverage).
  • Comprehensive life insurance, AD&D and long-term disability coverage.
  • Medical, dental, and vision insurance plans, along with HSA and FSA.
  • Confidential Employee Assistance Program.
  • Accident and critical illness plans.
  • Monthly utility allowance for Wifi and phone usage.
  • Employee discount program.
  • Wellness challenges to promote a healthy lifestyle.
  • Paid parental leave.
  • Regular recognition initiatives.
  • One paid volunteer day per year.
  • Certified Great Place to Work.
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