Retail Community Coordinator

PlacersKnoxville, TN
266dOnsite

About The Position

The Retail Community Coordinator will play a key role in driving foot traffic to our retail brand store(s) by developing and executing innovative strategies. This individual will be responsible for increasing brand awareness, driving store traffic, customer engagement, and in-store sales through events and corporate sales orders. The Retail Community Coordinator will work closely with store management, the marketing team and external partners to deliver impactful campaigns and events that attract both new and repeat customers. In this role, they will be responsible for strategizing and executing retail marketing, driving store traffic and building relationships in the community. In addition, they are also responsible for leading the sales floor and making sure that we always present our brand stores in their best image. This individual works in partnership with the Inventory Lead and Sales Lead in store to ensure that the entire leadership team is speaking to one vision in store. While they will operate from the place of community and marketing, they will need to ensure always that the needs of the sales floor come first. This role combines marketing expertise with hands-on leadership in managing the day-to-day operations of the sales floor. The individual will collaborate with store management to execute marketing initiatives while leading a team to provide exceptional service and meet sales goals. This role is based in store and will typically support one store at a time. This is not a remote position. This is a contract position.

Requirements

  • 3+ years' experience in marketing and/or event planning
  • Ability to thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times
  • Passion for and understanding of hunting, the outdoors, and the culture around it
  • Strong interpersonal skills and the proven ability to coordinate with internal and external partners simultaneously resulting in highly positive relationships
  • Effective project management skills and experience allowing for the execution of multiple competing priorities
  • Social media management experience preferred but not required
  • Photography experience a plus but not required
  • Experience as a retail store key holder preferred

Responsibilities

  • Supervise Sales Associates: Lead, motivate, and coach sales associates to ensure high levels of customer service, product knowledge, and sales performance.
  • Drive Sales Targets: Ensure the team meets daily, weekly, and monthly sales goals through proactive coaching, role modeling, and adjusting sales strategies based on traffic patterns and customer needs.
  • Optimize Store Layout and Visual Merchandising: Collaborate with store management to optimize product displays and store layout to increase customer engagement and conversion rates.
  • Customer Experience Management: Ensure that all customers receive a positive, memorable experience by providing hands-on leadership on the sales floor, resolving escalating issues, and implementing customer feedback improvements.
  • Monitor and Report Sales Metrics: Track and analyze sales performance, foot traffic, and customer conversion rates. Provide regular updates to store management and make real-time adjustments to team strategies as needed.
  • Implement Localized Marketing Campaigns: Work closely with the marketing team to execute store-level marketing initiatives that drive foot traffic, including local promotions and seasonal campaigns.
  • Lead the planning and execution of in-store promotions and events designed to attract new customers and engage existing ones.
  • Ensure that all in-store marketing materials align with the current campaigns and reflect the brands messaging and values.
  • Build and foster relationships with local businesses, community organizations, news outlets, and influencers to promote the store and drive collaboration on local events or sponsorship opportunities.
  • Work in collaboration with the brand team to ensure that all marketing materials align with the company's identity, values, and retail goals.
  • Drive sales through partnerships to fulfill corporate sales goals outside of the events hosted in store.
  • Assist with daily operations including opening/closing procedures, inventory management, and cash handling to ensure smooth business operations.
  • Partner with the Store Manager on overseeing the marketing budget allocated for your door and ensuring cost-effective spending on all campaigns and promotions.
  • Provide ongoing training and development opportunities for sales staff, ensuring they are equipped to deliver excellent service and understand the products, promotions, and upselling opportunities.
  • Act as the primary contact for customer inquiries, issues, and feedback, resolving concerns swiftly and using insights to inform future sales strategies.
  • Collaborate closely with the Store Manager to ensure that marketing and sales efforts are aligned with the store's overall business objectives.
  • Demonstrate a hands-on, customer-first approach and model best practices in customer service, sales techniques, and operational tasks.
  • Inspire the team with a focus on creating a high-energy, customer-focused sales floor that is aligned with company goals.

Benefits

  • Company culture unlike any other. It's an environment in which highly motivated people thrive and where you are able to bring your unique talents and diverse perspectives to problem-solve and collectively get work done.
  • Placers offers PTO, client-specific paid Holidays, a comprehensive benefits package, and weekly pay via direct deposit or Rapid PayCards for those who qualify.
  • Referral Program Perks! Employees who refer a candidate to Placers that fully complete 250+ hours will receive a $50 Visa Gift Card Bonus.
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