Retail Activation Specialist - Leading Beverage Brand - Brooklyn, NY
About The Position
As the Retail Activation Specialist (RAS), you will be responsible for maintaining beverage merchandising products in retail stores within your designated territory. This includes lifting/carrying cases, building displays, product placement, and maintaining a clean and organized product space. Your primary responsibility will be to ensure our brands are well-represented and that our promotional activities drive consumer engagement and sales growth. This role is ideal for someone who enjoys a combination of strategic planning, physical execution, and customer interaction.
Requirements
- Must have a valid Driver’s License and vehicle to travel on a daily basis within the designated territory
- Ability to work flexible hours (40 hrs per week) to meet outlet/bottler needs (possible early mornings and weekends) required
- Ability to lift/carry cases in excess of 40 lbs and build displays on your own on a regular basis
- Ability to pick up and transport POS, merchandising equipment, and products
- Strong customer service skills required
- Results-driven and customer-focused mentality with a collaborative attitude required
- Ability to be a passionate and enthusiastic brand ambassador required
- Adept at networking, selling, and interacting with diverse groups of people required
- Ability to develop and maintain effective working relationships with all members of extended sales and brand teams required
- Ability to get things done by leveraging opportunities against multiple resources required
- Ability to travel out of state may be required
Responsibilities
- Sell and merchandise incremental cases on displays to grow retail floor space.
- Execute new displays to gain market share and brand availability in outlets.
- Gain new facings for assigned brands to grow market share and case volume.
- Execute POS to increase brand visibility and impressions in accounts.
- Close out of stocks for brand(s) in accounts via incremental salesfloor displays.
- Visit accounts to merchandise cases and grow distribution via incremental displays.
- Obtain “high-traffic” display opportunities and maintain brand merchandising standards throughout account(s).
- Review territory coverage plan with FSM weekly based on commercial opportunity; ensuring routes cover accounts where the initiatives mentioned above are attainable.
- Record a minimum of 35 account calls per week via Repsly.
- Record 40 working hours per week via Repsly.
- Attend and actively participate in weekly team calls.
- Review weekly and monthly KPI progress with the Field Sales Manager.
- Ensure proper budget management via expense report submissions bi-weekly.
Benefits
- Health & Wellness: Comprehensive medical, dental, and vision coverage to support you and your family
- Unlimited Paid Time Off: Generous flexibility to support work-life balance and personal well-being
- Paid Holidays: Company-observed holidays to ensure time to recharge and disconnect
- Equipment Provided: Company-issued computer (if applicable) and tools to set you up for success from day one
- Growth Opportunities: Clear paths for professional development, skill-building, and internal mobility
- Innovative Work Environment: Collaborate with high-performing, creative teams in a fast-paced, supportive culture
- Referral Bonus Program: Earn rewards for bringing great talent into the organization
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
Number of Employees
101-250 employees
