Residency Sales Counselor

Clarendale at Indian Lakes•Battle Creek, MI

About The Position

When you work at Northpointe Woods, you have a front-row seat to the amazing life stories of the wisest people on earth. What’s more, you are part of an extraordinary company – one that’s investing in the future of senior living by investing in you. Don’t just do a job. Be part of an extraordinary life! Northpointe Woods is recruiting a hospitality focused Sales Counselor to join our team! This position is responsible for working with the Director of Sales & Marketing to successfully build occupancy through sales and move ins. Supports the Director of Sales & Marketing in generating inquiries, handling prospects, conducting tours, entering and utilizing data entered into the lead management system and other activities necessary to achieve budgeted census goals.

Requirements

Bachelor’s degree (emphasis in sales/marketing preferred).
Two years’ experience in marketing/sales.
One year experience in senior housing or healthcare-related field.
One year experience in hospitality preferred.

Responsibilities

Work closely with the Director of Sales & Marketing to plan and implement lead-generation activities that result in generating sufficient qualified inquiries to meet move-in goals.
Handle inquiries to the community via phone or drop-in. Must be able to quickly establish rapport and complete a thorough discovery to address prospect needs.
Follow the ExSell with LCS sales process and utilization of ExSell Connection Sheets.
Conduct tours of the property. Able to effectively overcome objections and ask for the sale.
Conduct personal follow-up with variety of prospects. Able to identify and make recommendations for addressing objections/needs.
Complete paperwork and data entry into the lead management system on a daily basis.
Keep up-to-date on competition including their strengths and weaknesses. Identify ways to overcome any objections.
Actively participate in any in-house marketing events.
Actively participate in generating resident and prospect referrals
Actively participate in any community outreach efforts.