Regional Sales Manager, VTRL Corporate Management - Fontana, CA

Velocity Vehicle Group•Fontana, CA

2d•$100,000 - $175,000

About The Position

Velocity Truck Rental and Leasing is a rapidly growing, employee and customer focused company, servicing the Commercial Truck Rental and Full-Service Lease markets across the U.S. Southwest and Southeast regions and in Canada. With over 3,000 company trucks in our local markets plus the support of NationaLease across the country we have proven to be a premier partner. Velocity Truck Rental and Leasing is part of the Velocity Vehicle Group family, a premium commercial brand medium to heavy truck dealership that offers the full-service experience for our customers, from an outstanding sales organization to highly skilled technicians to service your vehicle, and on demand parts. Velocity Truck Rental and Leasing is a fast paced and growing organization that is looking for candidates that are ready for a daily challenge and cannot wait to provide superior customer service both internally and externally. VTRL offers fantastic Culture as well as competitive pay, 401K W/Match, Medical, Dental, & Vision benefits. Become a part of our team and immerse yourself in a company that fosters a Great Place to Work™ culture! The Regional Sales Manager is responsible for driving revenue growth and market share by leading sales initiatives, managing key customer relationships, and supporting individual branch sales teams. This role focuses on new business development, account retention, strategic pricing, and operational coordination across rental, full-service lease, and maintenance product lines to ensure profitable growth in all areas of VTRL.

Requirements

5+ years of sales leadership experience in the truck rental & leasing industry.
Strong understanding of commercial truck leasing, contract maintenance, and fleet management solutions.
Proven ability to lead and develop sales teams in a performance-driven environment.
Exceptional customer service orientation with a strategic, solutions-focused approach.
Excellent written and verbal communication skills.
Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
Self-motivated, goal-oriented, and resilient in overcoming challenges.
Team player who thrives in a collaborative environment.

Responsibilities

Develop and execute regional sales strategies to achieve rental, lease, and maintenance revenue targets
Identify and pursue new business opportunities in all assigned areas of responsibility
Grow long-term full-service lease, contract maintenance, and short-term rental relationships
Negotiate pricing, terms, and contracts while ensuring profitability and risk management
Analyze market trends, competitor activity, and customer needs to adjust sales strategies
Coach, develop, and support all Rental Account Managers, Lease Account Managers, and Maintenance Account Managers in the Region
Collaborate with operations, fleet management, maintenance, and credit teams
Ensure consistent sales processes, CRM usage, and reporting across the region
Establish well defined goals and set clear expectations for all Account Managers
Participate in recruiting, training, and performance management of sales staff
Conduct monthly, quarterly, and annual performance reviews to ensure accountability
Conduct regular customer reviews to ensure satisfaction and contract compliance and customer retention
Identify cross-sell opportunities (maintenance programs, rental to lease, replacement cycles)
Meet or exceed revenue, gross profit, and utilization goals
Monitor fleet availability and coordinate with operations to support customer needs
Review sales forecasts, pipeline activity, and regional performance metrics
Ensure compliance with all company policies