Regional Sales Manager- Southern California region

Rich Products CorporationCA
79d$109,589 - $164,384

About The Position

The Regional Sales Manager will be responsible for the attainment of annual sales goals and objectives for all assigned accounts in alignment with the overall In-Store Bakery & Deli (ISBD) sales strategy. This professional will cover the southern California region and other areas as needed.

Requirements

  • Bachelors degree in Business or related field strongly desired.
  • Minimum of 5 years of experience in sales, business development or related field in the Food Industry.
  • Minimum 3 years experience in retail channel – in-store bakery or deli experience preferred.
  • Excellent negotiation and presentation skills.
  • Solid verbal and written communication skills.
  • Self-starter and ability to work independently as well as on a team.
  • Solid understanding of P&L's and managing a budget.
  • PC proficiency to include Microsoft Office Outlook, Word, Excel, PowerPoint and CRM. Salesforce preferred.
  • Ability to lift up to 50 lbs (e.g., product samples cases, etc.).
  • Ability to stand for 6 or more hours during the workday (e.g., trade shows, product demonstrations, etc.).
  • Ability to travel up to 75% within southern CA and other areas as needed. Overnights as needed.

Responsibilities

  • Achieve individual and market case/financial margin targets by executing division strategies and delivering a Rich Experience through well-refined local market plans.
  • Execute channel and account specific plans.
  • Proactively create new selling opportunities specifically focused on accounts.
  • Develop effective retail 'pull-thru' marketing programs to support the needs of key retailers.
  • Communicate/coordinate with Broker Partners to provide service to all assigned accounts in support of business building opportunities.
  • Establish key relationships with assigned customers, focusing on senior management, merchandising, operations, procurement, and logistics.
  • Profitable execution and leadership of annual Business Plan development in conjunction with Corporate and Division objectives.
  • Consistent and thorough utilization of system tools (e.g. Salesforce, Sales Discovery System, Blacksmith, etc.) in order to build and maintain a pipeline of opportunities and wins and drive accurate forecasting.
  • Accurate and timely weekly sales reporting, focused on profitable growth with customers, brokers and marketplace information.
  • Develop and implement a data driven selling approach utilizing Rich's best-in-class Data and Insights.
  • Establish effective relationships with key Distributor contacts in the segment, where applicable.
  • Responsible for customer forecasting, pricing and acting as the key liaison between the customer order process and WHQ (World Headquarters) support teams.
  • Ability to work collaboratively with both Technical Counselors and peers.
  • Ability to interact with customers via virtual platforms such as MS Teams, Zoom, Facetime, etc.
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