Regional Sales Manager- Northern CA region

Rich Products Corporation • CA

130d • $109,589 - $164,384

About The Position

The Regional Sales Manager will be responsible for the attainment of annual sales goals and objectives for all assigned accounts in alignment with the overall In-Store Bakery & Deli (ISBD) sales strategy for the Northern California region as well as OR, WA, NV. The role involves achieving individual and market case/financial margin targets by executing division strategies and delivering a Rich Experience through well-refined local market plans. The manager will execute channel and account specific plans, proactively create new selling opportunities, develop effective retail 'pull-thru' marketing programs, and communicate with Broker Partners to provide service to all assigned accounts. Establishing key relationships with assigned customers and managing annual Business Plan development in conjunction with Corporate and Division objectives are also critical components of this role.

Requirements

• Bachelor's degree in Business or related field strongly preferred.
• Minimum of 5 years of experience in sales, business development or related field in the Food Industry.
• Minimum 3 years experience in retail channel – in-store bakery or deli experience preferred.
• Excellent negotiation and presentation skills.
• Solid verbal and written communication skills.
• Self-starter and ability to work independently as well as on a team.
• Solid understanding of P&L's and managing a budget.
• PC proficiency to include Microsoft Office Outlook, Word, Excel, PowerPoint and CRM. Salesforce preferred.
• Ability to lift up to 50 lbs.
• Ability to stand for 6 or more hours during the workday.
• Ability to travel up to 75% within territory (CA, OR, WA, NV).

Responsibilities

• Achieve individual and market case/financial margin targets by executing division strategies.
• Execute channel and account specific plans.
• Proactively create new selling opportunities focused on accounts.
• Develop effective retail 'pull-thru' marketing programs to support key retailers.
• Communicate/coordinate with Broker Partners to provide service to assigned accounts.
• Establish key relationships with assigned customers, focusing on senior management, merchandising, operations, procurement, and logistics.
• Lead annual Business Plan development in conjunction with Corporate and Division objectives.
• Utilize system tools (e.g. Salesforce, Sales Discovery System) to build and maintain a pipeline of opportunities.
• Provide accurate and timely weekly sales reporting focused on profitable growth.
• Develop and implement a data-driven selling approach utilizing Rich's Data and Insights.
• Establish effective relationships with key Distributor contacts.
• Responsible for customer forecasting, pricing, and acting as the liaison between the customer order process and WHQ support teams.
• Interact with customers via virtual platforms such as MS Teams, Zoom, Facetime.

Benefits

• Equal Employment Opportunity policy.
• Reasonable accommodation under the Americans with Disabilities Act.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree