Regional Director - US Central

Skims•Los Angeles, CA

About The Position

SKIMS is a solutions-oriented brand creating the next generation of underwear, loungewear, shapewear, and essentials. We are setting new standards by delivering technically innovative, comfort-driven products with elevated design for everybody. At the intersection of culture, innovation, and commerce, SKIMS is a global brand redefining modern apparel. Our teams are built on creativity, collaboration, and operational excellence, and we are committed to fostering an inclusive, high-performance environment where ambitious, curious, and values-driven individuals can do the best work of their careers. As we continue to scale globally, our HQ teams play a critical role in shaping strategy, building world-class infrastructure, and driving sustainable growth across markets. Reporting to the SVP of Retail, the Regional Director is a senior field leadership role responsible for leading a multi-market region and shaping how SKIMS operates at scale. This role sets regional direction, builds leadership capability, and ensures the brand is consistently brought to life through people, performance, and execution. The Regional Director operates seamlessly between strategic oversight and hands-on field leadership, maintaining a strong presence in the business and on the sales floor. They bring a clear point of view across People, Customer, Product, and Operations, translating strategy into action that drives results. This leader builds high-performing Store Leadership teams, sets uncompromising standards for customer experience, ensures product and brand execution are consistently elevated, and leads with discipline and accountability across all operational routines. This is a high-impact, high-visibility role for a senior leader who thrives in complexity, moves quickly, and sets clear expectations for performance, execution, and culture across a region.

Requirements

7 - 10+ years of multi-unit leadership experience within a premium or specialty retail environment.
Willingness and ability to travel regularly (up to 75% travel).
Track record of building, developing and retaining Store Leaders and multi-unit leadership talent
Proven experience in retail management
Track record of supporting new store openings/regional expansion in a rapid growth phase
Deep understanding of the retail industry and a commitment to SKIMS values.
Strong business acumen with the ability to translate data into clear priorities and action
Strong leadership skills with a focus on people development and talent management
Exceptional communication, accountability, and follow-through
Strong learning agility, with the ability to adapt quickly and lead teams through change
Ability to build trust and influence across cross-functional partners and senior stakeholders
Strong field presence with hands-on leadership and real-time coaching capability

Responsibilities

Lead and inspire a portfolio of stores through strong field presence, real-time coaching, and hands-on leadership
Own regional business performance and deliver results across key KPIs, including sales, conversion, AOV, UPT, and customer experience metrics
Analyze business performance and translate insights into clear priorities, action plans, and sustained improvement
Set clear expectations and hold Store Leaders accountable to performance, behaviors, and operational excellence
Build and develop high-performing Store Leadership teams through talent identification, ongoing development, and succession planning
Partner closely with Store Leaders to translate strategy into executable priorities and daily focus
Drive a customer-obsessed culture by reinforcing selling behaviors, service standards, and consistent execution of the SKIMS Selling Ceremony
Ensure operational standards are executed with discipline, including inventory accuracy, visual presentation, staffing, scheduling, and store readiness
Partner cross-functionally with Retail Leadership Team and HQ partners to support store performance and development