Regional Director of Personal Training
About The Position
About the Role Project Lift is hiring a Regional Director of Personal Training for each of our operating regions. This is a hands-on leadership role focused on developing Personal Trainers, improving training quality, and supporting PT Sales Managers across Retro Fitness clubs. We’re looking for a leader who loves coaching trainers, improving client experience, and building a strong, service-driven PT culture. About Project Lift – Retro Fitness Project Lift operates Retro Fitness clubs across Texas, Florida, and New York, backed by BlackRock. Our mission is to build high-performing, service-first clubs where PT teams are developed, supported, and empowered to impact members’ lives. If you’re passionate about developing PT talent and love being in the clubs, we’d love to speak with you. Flexible work from home options available.
Requirements
- 3+ years of multi-club Personal Training leadership
- Strong coaching and training ability—comfortable developing PTs at all levels
- Experience with PT sales, Welcome Workouts, and client retention
- dotFIT knowledge (or willingness to become certified quickly)
- Nationally accredited PT certification (NASM, ISSA, ACE, NSCA, ACSM, AFAA)
- CPR/AED certification
- Ability to travel across your region 3 days per week
- Strong communication, organization, and leadership presence
Responsibilities
- Develop and coach Personal Trainers on session quality, cueing, programming, and communication
- Lead hands-on training, workshop days, and weekly development sessions
- Provide dotFIT supplementation training and integrate it into PT coaching
- Support PT Sales Managers with Welcome Workouts, pacing, follow-up, and PT sales flow
- Visit clubs 3 days per week to shadow sessions and coach PT teams
- Ensure clubs meet key PT performance standards (WW booking, show rate, close rate)
- Lead a Quarterly PT Academy for all PTs and PT Sales Managers in the region
- Partner with Regional Managers and Club Managers on staffing and PT execution
- Track PT performance and submit weekly updates to leadership
Benefits
- 401(k) matching
- Dental insurance
- Employee discounts
- Health insurance
- Paid time off
- Vision insurance
- Flexible schedule
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
Number of Employees
101-250 employees
