Regional CRM Support & Data Coordinator

Freshfields Bruckhaus Deringer • Raleigh, NC

94d • Hybrid

About The Position

The Client Relationship Management (CRM) team supports the firm's successful engagement and relationship building activities with global priority clients and targets. The Global CRM & Marketing Support team is responsible for Salesforce CRM system data quality, reporting and analysis of firm initiatives and ensuring that marketing campaigns, invitations and other content mailings are managed smoothly through the system.

Requirements

• Educated to degree level.
• Confident and self-motivated.
• Strong analytical skills and highly numerate.
• Can do attitude and ability to use initiative.
• Strong attention to detail.
• Professional and service oriented.
• Ability to work to tight timelines.
• Good organisational skills and ability to self-manage.
• Ability to remain calm under pressure and a proven track record to deliver against objectives.
• Ability to work collaboratively with others including cross-border teams.
• Excellent team player capable of building good working relationships.

Responsibilities

• Using deep understanding of CRM and Martech to manage data quality and deliver technical support for Marketing and Business Development.
• Responsible for working through a service queue to deal with regional requests from internal stakeholders and system related queries alongside team SLA's and KPI's.
• Provide technical support to firm initiatives active in the region.
• Superuser of data management platforms to support maintaining CRM data hygiene.
• Analysing data held within the CRM to deliver insightful reports and dashboards for analytic requests and support the function to identify trends.
• Managing the marketing process for briefings, newsletters and events.
• Supporting large campaigns and projects to ensure all marketing material produced conforms to the firm's brand guidelines.
• Contact List Research from CRM and relationship management platforms.
• Mailing list approval.
• Email and landing page creation.
• Managing automation pathways.
• Test mail approval.
• Sending mailings.
• Reporting of key metrics such as viewership, click-to-open rates, event acceptance rates and bounce-back analysis.
• Providing suggestions to continuously improve the existing processes.
• Support regional adoption of CRM systems.
• Key contributor to delivery of the support services for the CRM system in line with agreed SLAs and KPIs.
• Correct, standardise and verify data stored within the CRM system and custom-built environments.
• Inspect data for errors, inconsistencies, redundancies and incomplete information.
• De-duplication and verification of information.
• Monitoring changes in data integrity and providing suggestions to continuously improve the existing processes.
• Enhance data using information from multiple data sources.
• Ensure Global data protection policies are followed to ensure firm wide compliance.
• Maintain existing controlled vocabulary/taxonomies.
• Develop mailing campaign within our CRM system based on a brief from the mailing owner.

What This Job Offers

• Industry: Professional, Scientific, and Technical Services
• Education Level: Bachelor's degree
• Number of Employees: 5,001-10,000 employees