Region Account Manager - West Coast Based

ZeviaLos Angeles, CA
1d$100,000 - $115,000Hybrid

About The Position

The Region Account Manager (RAM) builds a portfolio of high growth, quality key account businesses in the assigned geography (West Coast). This role has headquarters (HQ) responsibility for the larger, non-national customers in the region and should have detailed knowledge, as well as a history of success managing and growing businesses with customers in the traditional grocery and natural grocery channels. The RAM builds highly productive business relationships with retailers. Responsibilities include playing a primary role in tailoring strategy and programs for the assigned customers. This role builds and sells these programs to local decision makers. This role requires the creation and management of account budgets that focus on key performance indicators (KPIs) including price, promotion execution, and quality distribution. This role creates win-win business solutions that resonate with the retailer and the consumer. Additionally, the RAM builds customer-facing PowerPoint presentations with the help of the Category Development Team.

Requirements

  • Five (5) years of sales experience in the beverage and/or consumer packaged goods (CPG) industry.
  • Four (4) year college degree, preferred.
  • Representation and sales experience with a successful history in the region.
  • Experience using syndicated data sources (i.e., IRI, Nielsen, SPINs).
  • Experience with various channels like grocery, natural grocery, mass merch, and convenience.
  • Experience in the convenience channel.
  • Track record of building, presenting, and implementing creative programming.
  • Knowledge of beverage category product distribution and the logistics of delivering products to store shelves.
  • Both analytical and engaging.
  • Storytelling and critical listening skills.
  • Excellent communication and negotiation skills with the ability to listen well and read a situation.
  • Excellent verbal and written communication/presentation skills.
  • Strong planning, organizing, and time management skills.
  • Self-driven to succeed and surpass targets.
  • Ability to work independently and make informed decisions independently.
  • Team first attitude.
  • Competent computer skills including Microsoft Suite (PowerPoint, Word, Excel, Outlook, and Teams)
  • Strong ability to positively influence others outside of a direct reporting relationship.
  • Healthier beverage segment awareness and passion for healthier products.
  • Ability to travel via car with a valid driver’s license and untarnished driving record.
  • Ability to travel outside of local territory for multiple nights, at least once per month.
  • Ability to work flexible hours/weekends as travel and national marketing and consumer events require.
  • High sense of urgency.
  • Respectful candor with a direct approach.
  • Full ownership over all aspects of the customer relationship.
  • Engages proactively and cross-functionally to build 360-degree plans.

Responsibilities

  • Represent Zevia in the marketplace with passion, enthusiasm, a positive attitude, a growth mindset, and professional demeanor.
  • Build distribution on priority packages in keeping with company strategy and plans.
  • Ensure all assigned accounts’ schematics reflect Zevia standards relative to flow and package mix.
  • Sell Zevia’s optimum price program by using best practices and available tools.
  • Ensure all promotions are accompanied by point of sale and incremental displays, beyond “price reductions”.
  • Construct annual customer marketing agreements and manage associated funds for all designated accounts on a weekly and monthly basis.
  • Conduct quarterly business reviews to update accounts on business, channel competition, and identify opportunities.
  • Provide category insights that promote change in promotion, price, or display practices.
  • Provide feedback to local decision makers on any relevant developments, information, or successes.
  • Maintain local and national knowledge regarding accounts and competition.
  • Provide forecasting and planning input for the territory.
  • Create distribution goals across all packages with retailers.
  • Develop and manage promotional trade spend with retailers.
  • Where applicable, educate, train, and interact with distributor representatives on Zevia’s products, merchandising standards, and sales strategies to drive superior execution in stores.

Benefits

  • A collaborative environment, where everyone contributes and delivers
  • A place where you can grow, develop and learn
  • Competitive compensation that includes a base salary, discretionary bonus and stock options. See below for range.
  • A comprehensive benefits package which includes:
  • An array of medical plans
  • Dental
  • Vision
  • Group Life Insurance
  • Short-term disability + Long-term disability
  • Flexible Spending Accounts: Medical, Dependent and Limited Use
  • Health Savings Account
  • Accident Insurance
  • Critical Illness Insurance
  • Hospital Indemnity Insurance
  • Legal Insurance
  • Travel Assistance
  • Employee Assistance Program
  • Pet Insurance
  • 401k Plan (Traditional and Roth)
  • Vacation, Personal/Sick Days, and Holidays
  • Professional development contributions
  • And of course, all the Zevia you can drink!
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