Market Planning: Collaborating with management to establish clear marketing plans, priorities, market penetration, and revenue goals. Transaction Advisory: Advising teams on strategic positioning and closing transactions, coordinating with various internal stakeholders (structuring, trading, legal, credit, risk, etc.). Governance & Control: Leading strong governance and controls, working closely with control functions (Legal, Compliance, Market and Credit Risk, Audit, Finance) to ensure appropriate infrastructure. Ethical Conduct: Building a culture of responsible finance, good governance, supervision, expense discipline, and ethics.