Public Relations (PR) Specialist - AI Native

Eightfold • Santa Clara, CA

6d • $108,000 - $172,000 • Hybrid

About The Position

Eightfold is a global leader in AI-native enterprise talent platform, trusted by the world’s largest & most respected fortune 500 organizations. Deployed in 100+ countries and 30+ languages. Today, Eightfold is at the forefront of agentic AI, delivering intelligent agents that actively drive outcomes across hiring and talent workflows, while much of the industry is still experimenting with prototypes. We are defining the next era of agentic talent systems.

What sets Eightfold apart is not just the technology & our mission, but the team behind it. We are a deeply technical, execution-driven organization that values ownership, collaboration, and high standards. Our engineers, product leaders, and go-to-market teams work closely together — in person and across functions — to build systems that scale in the real world. If you’re excited to work on hard problems, move with urgency, raise the bar every day, and help build agentic systems that transform how the world works, Eightfold is the place to do it.

As the PR Specialist at Eightfold.ai, you will act as the architect of Eightfold’s media engine. Develop compelling stores that showcase Eightfold.ai software and models across the AI and HR Technology sectors. Pitch stories and collaborate with reporters to secure impactful press coverage.
You will lead the PR and media relations function by blending traditional PR grit with AI-augmented workflows to make sure Eightfold gets heard.
AI-Powered Media Relations: Act as the primary practitioner, using AI tools to identify hyper-relevant journalists and predict trending narratives before they peak.
AI-powered Press releases: Leverage generative tools to write and execute press releases that go beyond the standard fare and go to the top of a reporter’s stack.
Precision Storytelling: Secure impactful coverage by using LLMs to draft, iterate, and A/B test pitch angles, ensuring every outreach is personalized and data-backed.
Narrative Synthesis: Translate complex AI and HR tech concepts into compelling thought leadership. You’ll partner with executives to refine AI-generated drafts into high-signal, human-centric points of view.
Intelligent News Direction: Monitor the global media landscape using sentiment analysis and AI-driven monitoring tools to pivot strategies in real-time.
Cross-Functional Integration: Collaborate with digital and social teams to ensure a unified brand voice across all automated and manual channels.
Partnerships: Orchestrate key partnerships and media opportunities for Eightfold execs and thought leaders.
Awards: Audit the ecosystem of awards to pursue the awards that position Eightfold as the AI leader of the talent/HR world. Set up exec interviews and chase awards to cement Eightfold as the AI leader in HR.
Communications: You'll translate complex AI stuff into thought leadership, working closely with execs. You'll coordinate with the digital and social media teams for a unified brand voice.
Campaign Activation: Help launch campaigns for Eightfold's new Agentic AI products. Positioning it as the enterprise standard for AI-led hiring.
Social & Growth Hacking: Use content to drive follower growth—call out those outdated "Legacy Traps."
Visual Direction: Work with AI tools to create high-impact visuals.
Market Disruption: Draft press releases and media pitches that position Eightfold as "Talent System of Action."

In this role, you will be a "Digital Worker" collaborator, partnering with our Agentic tools to scale our messaging globally.
Orchestrate the Narrative: You're shifting from just doing the work to orchestrating it, leveraging AI to create bold, visionary content.
AI is your Co-Pilot:
Finding the perfect journalists.
Writing press releases that actually get read.
Testing pitch angles (A/B testing for comms!).
Monitoring the news in real-time to pivot your strategy.

You are a Modern Communicator, meaning: You don’t just see the headlines; you understand the algorithmic shifts that drive them.
You know the PR fundamentals but are ready to level up with new generative AI tools.
You are super driven, detail-oriented.
You're a true AI-Native—you are an early adopter of generative tools that augment your creativity.
You know Agents eliminate tasks, not just speed them up. You thrive in a culture of "Human-in-the-Loop" excellence—where you embrace the use AI to scale your "hustle" and free up your mind for the creative risks that a machine can’t take.
Your writing is sharp and future-focused. You're not afraid to tell the "uncomfortable truth" about outdated systems. You have the ability to turn technical stuff into compelling stories.
No jargon fog. Your writing is sharp, ethically authoritative, and speaks of the future in the present tense.
You are comfortable telling the "uncomfortable truth" that legacy systems are a thing of the past.

Requirements

• Bachelors or Masters degree is preferred.
• Min of 1-5 years of PR/Comms experience at solid tech companies and/or agencies.
• Mastered the fundamentals of press releases and media relations and you are now ready to evolve…. using modern technology.
• Outstanding written and verbal communication skills.
• Super detail-oriented, especially for fact-checking AI outputs.
• Ability to uplevel technical messages into compelling narratives.
• Eagerness to seek out challenges and anticipate needs.
• Highly diligent with outstanding project-management skills.
• Think outside of launches to advance narratives through proactive opportunities
• Proven track record of generating impactful media coverage for technology.
• Executive-level confidence—you can advise VPs and CXOs.
• Confidence managing VPs and CXOs, providing them with data-driven counsel on how to navigate an AI-driven media cycle.
• Hybrid Mindset. In the Santa Clara HQ 2+ days a week to build human connections.
• Sharp attention to detail with the ability to "fact-check" AI outputs to ensure technical accuracy and brand safety.
• You have a voracious appetite for AI.
• Fluent in AI tools for writing, research, and productivity.

Responsibilities

• Act as the architect of Eightfold’s media engine.
• Develop compelling stores that showcase Eightfold.ai software and models across the AI and HR Technology sectors.
• Pitch stories and collaborate with reporters to secure impactful press coverage.
• Lead the PR and media relations function by blending traditional PR grit with AI-augmented workflows to make sure Eightfold gets heard.
• Act as the primary practitioner, using AI tools to identify hyper-relevant journalists and predict trending narratives before they peak.
• Leverage generative tools to write and execute press releases that go beyond the standard fare and go to the top of a reporter’s stack.
• Secure impactful coverage by using LLMs to draft, iterate, and A/B test pitch angles, ensuring every outreach is personalized and data-backed.
• Translate complex AI and HR tech concepts into compelling thought leadership.
• Partner with executives to refine AI-generated drafts into high-signal, human-centric points of view.
• Monitor the global media landscape using sentiment analysis and AI-driven monitoring tools to pivot strategies in real-time.
• Collaborate with digital and social teams to ensure a unified brand voice across all automated and manual channels.
• Orchestrate key partnerships and media opportunities for Eightfold execs and thought leaders.
• Audit the ecosystem of awards to pursue the awards that position Eightfold as the AI leader of the talent/HR world.
• Set up exec interviews and chase awards to cement Eightfold as the AI leader in HR.
• Coordinate with the digital and social media teams for a unified brand voice.
• Help launch campaigns for Eightfold's new Agentic AI products.
• Positioning it as the enterprise standard for AI-led hiring.
• Use content to drive follower growth—call out those outdated "Legacy Traps."
• Work with AI tools to create high-impact visuals.
• Draft press releases and media pitches that position Eightfold as "Talent System of Action."

Benefits

• Pay Transparency
• Base annual salary range: $108,000 to 172,000 + discretionary bonus up to 10% + preIPO equity (stock options)
• Hybrid Work @ Eightfold
• Eightfold.ai provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran or disability status.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 501-1,000 employees