Public Relations and Events Coordinator

Triumph Motorcycles LimitedAtlanta, GA
2d

About The Position

The PR & Events Coordinator is responsible for executing event marketing and PR logistics for Triumph Motorcycles in the United States and Canada. This position supports all activities related to consumer events, dealership events, media relations, and public relations. The ultimate goal of this position is to help gain affinity, awareness, and consideration from potential Triumph consumers by offering them unique in-person experiences with the brand and product including demos. This position also supports PR activities by providing detailed tracking and movement coordination of the fleet of press and marketing bikes.

Requirements

  • General motorcycle industry knowledge
  • General knowledge of the full spectrum of marketing communication avenues, from search marketing (SEO/SEM) to social channel marketing to traditional print/publication advertising
  • Superior language and writing proficiency, including strong grammar and proofreading skills
  • Valid driver's license with motorcycle endorsement is required
  • Holding a valid passport is required
  • Advanced skills using Excel, Word, PowerPoint and Google Sheets is required
  • Detail oriented with ability to multi-task
  • Resourcefulness and ability to solve problems independently
  • Project management skills to coordinate a high volume of overlapping projects at any given moment
  • Develop and nurture strong relationships

Nice To Haves

  • Adobe Creative Suite is preferred
  • Careful, established and fine-tuned eye for visuals and art direction
  • Prior event management experience is preferred

Responsibilities

  • Support all activity related to designated consumer events, to include event specific budget management, venue and vendor negotiations, our visual and experiential presence, staffing requirements and event guide.
  • Support PR/Events Manager and Marketing Director to plan annual event marketing budgets and actively manage approved budgets
  • Help PR/Events Manager in overseeing the fleet of press and marketing motorcycles, to include adding new motorcycles to the fleet, keeping detailed track of the usage of each, tracking the maintenance and repairs of each motorcycle, arranging transport of bikes as needed, and prepare the sale of each bike at the end of their usage cycle.
  • Support activity related to network facing events, such as dealer conferences and dealership training events
  • Support Marketing Director, PR Manager and Mar Comm Manager with projects as needed, with specific emphasis on PR tracking and measurement
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