Public Affairs Specialist II

GM Financial • Fort Worth, TX

9d • Hybrid

About The Position

Public Affairs Specialist II at GM Financial supports and contributes to the company's media relations and communications strategies, helping drive dialogue and create storytelling opportunities with key internal and external stakeholders that elevate the GM Financial brand and support our parent company, General Motors. An ideal candidate is a strategic thinker who can take an idea from brainstorming to execution, collaborate effectively with others, succeed in a fast-paced environment and craft meaningful, compelling messages that inspire and motivate target audiences.

Requirements

• Solid understanding of media relations tools, techniques and best practices
• Experience with developing media relations and corporate communications materials
• Experience with media distribution platforms (i.e., Business Wire, PR Newswire, etc.)
• Knowledge of general communication concepts and principles, along with Public Relations theory and practice
• Knowledge of AP style
• Strong, demonstrated written and oral communication skills
• Highly honed editing ability (both content and copy editing)
• Excellent and proficient working knowledge of Microsoft PowerPoint, Word and Excel (any experience with Adobe suite is a plus)
• Ability to display initiative, work autonomously and offer solutions to problems
• Attention to detail and ability to meet multiple deadlines while working in a fast-paced, multi-tasking environment
• Ability to make independent decisions, demonstrate leadership ability and build relationships
• Must be comfortable working both independently and as a team
• 4 years of experience in corporate communication, public relations, government relations, or journalism (preferred)
• Bachelor’s Degree in communications, public relations, marketing, journalism, mass communications, or related discipline (required)

Nice To Haves

• General understanding of federal, state and local political landscape and issues
• Crisis communication, media training and executive communications experience is a plus
• Excellent and proficient working knowledge of Microsoft PowerPoint, Word and Excel (any experience with Adobe suite is a plus)

Responsibilities

• Support execution of company’s executive thought leadership and external executive communication strategies and activities
• Create cross-channel content that can be used in a variety of ways, including company intranet, external site copy, blogs, social media posts and other digital communications
• Conduct background research including news topics and journalist interests to support media and stakeholder outreach
• Monitor media coverage and proactively identify storytelling opportunities and risks
• Support execution of activities related to company’s financial literacy program and other community engagement programs
• Write and edit media materials, including press releases, talking points, media advisories, etc., to pitch reporters and editors across print, broadcast and digital media
• Assist broader Corporate Communication team including designers, translators and other specialized roles
• Manage deadlines and priorities for multiple projects simultaneously
• Provide communication, grammar and editing expertise to support other departments as needed

Benefits

• Generous benefits package available on day one to include: 401K matching, bonding leave for new parents (12 weeks, 100% paid), tuition assistance, training, GM employee auto discount, community service pay and nine company holidays.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees