PSYOP Planner

General Dynamics Information Technology

15h • $97,750 - $132,250 • Onsite

About The Position

At GDIT, people are our differentiator. As a PSYOP Planner you will help ensure today is safe and tomorrow is smarter. Our work depends on a PSYOP Planner to supports CCMD staff that participates in the JPP. Subject matter expertise with PSYOP capabilities, experience working with Internet Based MISO (IBM), and understand the informational impact of adjacent units. The PSYOP Planners will advise operators on methods of leveraging informational power to gain and maintain information advantage. The Planner will develop integrated PSYOP and supporting activities into CCPs, contingency plans, crisis plans, theater campaign orders, and ongoing operations. MISO planners assist other joint planners in incorporating their understanding of how information impacts the OIE to identify how to best leverage PSYOP to achieve the objectives during operations. PSYOP Planner will collaborate with the CCMD team to develop and plan activities that leverage the full spectrum of joint capabilities and consider their mutual impacts. The candidate must have experience in development and submission of a series as it may be required as an output of the mission analysis. You will collaborate with other CCMDs at times to synchronize messaging. A PSYOP Planner is responsible for Internet Based MISO (IBM) & is primarily tasked with developing and executing digital communication strategies to influence target audiences online, coordinating with adjacent staff sections and downtrace formations to ensure consistent messaging and achieving desired behavioral changes through various internet platforms, while adhering to legal and ethical guidelines

Requirements

• Bachelor’s Degree required; significant specialized experience may be substituted in lieu.
• Requires 7+ years of related experience, including experience in the development of PSYOP plans and programs at the brigade level or higher.
• Completion of PSYOP qualification, Joint IO Planning, or IO Integration courses required.
• TS/SCI eligibility required.
• Deep understanding of online communication platforms and social media dynamics
• Expertise in digital marketing and content creation techniques
• Strong analytical skills to interpret data and assess campaign effectiveness
• Excellent writing and communication skills to craft persuasive messaging
• Knowledge of foreign cultures and target audience sensitivities
• Awareness of legal and ethical considerations related to online information operation

Responsibilities

• Conduct in-depth analysis of the operational environment, including cultural, political, and social dynamics to identify key target audiences.
• Assess the target audience’s beliefs, values, motivations, and information consumption patterns to tailor messaging effectively.
• Collaborate with team members to develop persuasive and culturally appropriate messaging that aligns with strategic objectives and resonates with the target audience.
• Integrate PSYOP activities into broader military operations, aligning messaging with other instruments of national power.
• Develop detailed campaigns plan, including timelines, taskings, and measures of effectiveness.
• Collaborate with intelligence analyst to gather accurate information about the target audience and operational environment.
• Collaborate with other PSYOP planners, intelligence analyst, and operational units to synchronize messaging and actions across different platforms.

Benefits

• Comprehensive benefits and wellness packages
• 401K with company match
• Competitive pay and paid time off
• Full flex work weeks where possible
• Variety of paid time off plans, including vacation, sick and personal time, holidays, paid parental, military, bereavement and jury duty leave
• Short and long-term disability benefits
• Life, accidental death and dismemberment, personal accident, critical illness and business travel and accident insurance

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level