Project Manager, Customer Marketing

Staples Inc. • Framingham, MA

14d

About The Position

Staples is business to business. You’re what binds us together.

Our marketing team is charged with an important task – sharing our Staples
story. We use customer data and analytics to help us understand and improve our
customers’ experiences, drive customer retention, and encourage brand loyalty.
Our team is diverse, with skillsets and responsibilities ranging from graphic
design, content creation and performance marketing to internal communications
and loyalty & rewards programs. We work together to provide expertise and
guidance, so that the Staples brand is well represented in all areas.

We are seeking a highly organized Project Manager to support Omni Customer
Marketing initiatives across the customer journey. This role drives execution of
targeted, multi-channel campaigns (email, SMS, push) focused on onboarding,
post-purchase, and retention.

Requirements

• Detail oriented, highly organized individual with strong project management skills
• Strong communication skills, both oral and written
• Highly collaborative individual with a strong sense of individual ownership - Ability to work well independently and within a team setting 
• Experience managing multiple projects and deadlines at one time while adjusting quickly to changing priorities and campaign timelines
• Background in customer lifecycle marketing and program execution within a test/learn framework preferred
• 2+ years of related work experience
• 2+ years of Microsoft Office (Outlook, Excel, PowerPoint)
• 2+ years of Omni Marketing Knowledge

Nice To Haves

• Email/CRM platforms (e.g., Salesforce Marketing Cloud, HubSpot)
• Project management tools (e.g., Asana, Jira)
• Advance Microsoft Excel (e.g. reporting tools)

Responsibilities

• Partner with Manager, Omni Customer Marketing to develop and execute coordinated marketing campaigns targeting users across the customer journey to drive growth and retention.
• Own the flawless execution of strategic targeted marketing initiatives within owned channels (email, SMS & Push notifications), with an emphasis on onboarding, post-purchase, real-time triggers, and Print & Marketing Services initiatives.
• Communicate, collaborate & coordinate efficiently and effectively with internal and external partners throughout all stages of campaign planning & execution.
• Consistently manage the go-to-market process across multiple projects, prioritizing appropriately and pivoting as needed.
• Maintain all schedules, process and procedures associated with campaign execution (pre-campaign planning, creative briefing, hand-off to marketing operations, etc.)
• Draft creative briefs for creative team, collect and provide feedback, proof all materials prior to deployment, and give final approval.
• Identify & escalate issues that could impact timelines, dependencies, customer experience and/or budget.
• Leverage program metrics and customer data to measure campaign effectiveness to  continuously improve campaigns within a test & learn framework.
• Manage updates within existing campaigns in pursuit of message excellence, including fielding inbound requests for support from merchandising, Staples Media Network & other internal teams within targeted marketing campaigns.

Benefits

• Inclusive culture with associate-led Business Resource Groups
• Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays)
• Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more perks and benefits

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees