Project Employee, Digital Content Publishing - YouTube

National Basketball Association (NBA) • Secaucus, NJ

1d • Remote

About The Position

This position is responsible for publishing and programming content within the NBA’s digital channels, including the NBA App (mobile & connected devices), NBA.com, newsletters, push notifications and more. You must be a passionate fan of the NBA, have experience using editorial judgement at a high level and be an experienced digital product consumer, knowing what content experience works best for a basketball fan.

Requirements

• Ideally, you have experience working for another sports or media brand. Can include collegiate digital and/or social channels.
• Deeply knowledgeable and passionate about the game of basketball and the NBA, including players, coaches, and teams. You can go beyond naming a favorite player to telling us the most important storylines to watch.
• Previous experience in journalism or related field where working on deadline and editorial judgment were traits needed to succeed.
• Strong written skills are required, as you’ll need that for headline writing, push notifications, or text-based content (vertical stories, articles)
• Must have previous experience publishing within a Content Management System with WordPress and Story Teller being preferred
• Must know how to build and send push notifications for the NBA App. Having worked within Braze is preferred
• Strong communication skills are critical - especially for a remote position. You must be able to communicate with the rest of the team, other members of the department, and third-party partners on a nightly basis
• Knowledge of basketball analytics and the rules of the game is key
• Willingness to work on projects when asked and provide creative content solutions when called upon
• Understanding of digital and social media trends - know how people are consuming content and how that could apply to an NBA platform

Responsibilities

• Creating world-class storytelling in a variety of formats, using text, curation and narrative to uplift visual (video, image, graphic) content
• Curating trending social, news and media content around the NBA quickly, and producing compelling news content from it
• Building, publishing and programming vertical stories within the NBA App and NBA.com with a primary focus around games and game-related content. Content sourced will be videos, photos, text and graphics
• Writing copy for vertical stories, as well as titles & descriptions on videos, articles and featured placements across NBA digital channels. Must be able to follow blended AP and NBA style guides
• Communicating with team members across various assignments. Must know when to ask questions, be engaged and when to take the lead on specific responsibilities
• Work with members of the Social & Digital Content Team to create fan-centric content that resonates across digital platforms. Content can be vertical video stories, editorial articles, photos, graphics, statistical or more
• Using editorial judgment to identify where, how and when content should be programmed on the NBA App and NBA.com. Programming decisions should be rooted in data and a firm understanding of what NBA fans want from their digital channels
• Working closely with the Content Creation team to ensure the video-centric NBA App connected device and mobile experiences have the right content for the respective platform consumers
• Segmenting, building and publishing push notifications for NBA App users
• Supporting the NBA’s direct-to-consumer initiatives by promoting NBA League Pass and NBA ID campaigns throughout the season
• Researching and introducing new content ideas and actively participating in content planning

Benefits

• Employees and/or eligible dependents may be eligible to participate in the following Company sponsored employee benefit programs: medical; short-term disability; mental health coaching/therapy; and sick time.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level