Program Education Specialist / Communications & Marketing

Athens-clarke County Unified Government • Athens, GA

388d • $51,437 - $51,437

About The Position

The Program Education Specialist for Communications & Marketing at Athens-Clarke County Unified Government is responsible for providing information about the Public Utilities Department to the community. This role involves managing the department's website, creating social media content, and developing marketing materials to promote water conservation and public engagement. The position requires collaboration with various departments and organizations to enhance communication and outreach efforts.

Requirements

• Bachelor's degree in Public Relations, Marketing, Journalism, Event Planning, Education, Horticulture, Hydrology, Environmental Science, or related field.
• Two years of experience in an environmental field, water resources, or related work experience.
• Valid driver's license.

Nice To Haves

• Experience with web accessibility and social listening.
• Knowledge of water conservation practices.

Responsibilities

• Oversee development and implementation of marketing campaigns for the Public Utilities Department (PUD).
• Assist with communication requirements for regulatory items from the Georgia Environmental Protection Division and Environmental Protection Agency.
• Develop print and digital marketing materials for the PUD, including newsletters, bill inserts, flyers, and social media content.
• Provide graphic design and copy-editing services for PUD projects.
• Research, write, and develop content for webpages and electronic communications to engage audiences.
• Coordinate with PUD divisions and the Communications Department to ensure accurate information on division webpages.
• Conduct website content audits and optimize for SEO strategies.
• Create and maintain a cohesive content strategy aligned with PUD's strategic goals.
• Assist with public education and promotional materials to increase engagement and promote water efficiency.
• Collaborate with local organizations for special events and joint-education programs.
• Use software like Adobe Suite and Canva for promotional materials.
• Implement strategies to grow social media followers and web traffic.
• Ensure website and social media accessibility compliance.
• Work with the Senior Water Resources Planner to create marketing strategies for the recycled water program.
• Prepare and distribute a quarterly electronic employee newsletter.
• Assist in preparing budget proposals for programs and events.
• Manage customer inquiries and feedback regarding PUD services.
• Identify opportunities to reach marginalized communities with PUD messaging.
• Attend conferences and workshops to stay updated on water industry developments.

Benefits

• Wellness program
• Paid holidays
• Disability insurance
• Health insurance
• Dental insurance
• Tuition reimbursement
• Paid time off
• Pension plan
• Employee assistance program
• Vision insurance
• Loan forgiveness
• Free health screenings
• Life insurance
• Pet insurance

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Bachelor's degree